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Organizational Structures and Their Relationship with Communication Management Practices

A Public Relations Perspective from the United States

Bibliographic Data

ID12800348
AuthorsKelly Page Werder (University of South Florida, corresponding author), Derina Holtzhausen (Oklahoma State University)
Year2011
Volume5
Issue2
Pages118-142
Publication date2011-04-14
Open AccessNo
TypeARTICLE
VenueInternational Journal of Strategic Communication (JOURNAL)
Journal identifiersISSN: 1553-118X • E-ISSN: 1553-1198
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/1553118x.2011.561074
OpenAlexW2027273476
LanguageEN
Citations received5
References cited32

This study contributes to current theory-driven research in strategic communication by expanding our understanding of organizational—or meso-level—variables important to public relations practice. Meso-level refers to the organizational level of public relations practice and focuses on the skills and knowledge of public relations practitioners, their role in management, their reporting lines, and the organization of the public relations function (J. E. Grunig, 1990 Grunig, J. E. 1990. The development of public relations research in the United States and its status in communication science, Salzburg, , Germany: Paper presented to the Professional Conference of the Herbert Quandt Foundation Communication Group. [Google Scholar]; Holtzhausen, 1996 Holtzhausen, D. R. 1996. Towards a general theory of public relations. Communicare, 15(2): 25–56. [Google Scholar]). This study posits that organizational design is related to public relations practice and is affected by management-type behavior. It provides empirical evidence that public relations management behaviors, specifically practitioner role enactment, decision-making behavior, and perceived department leadership style, are interrelated and affect organizational structure

Affect (linguistics · Foundation (evidence · Function (biology · Organizational communication · Organizational culture · Perspective (graphical · Political science · Public relations · Sociology · Style (visual arts · Communication in Education and Healthcare · Law · Psychology · Public Relations and Crisis Communication · Team Dynamics and Performance

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Citations per year0.45
Citation span2015 - 2025 (11)
Highly citedNo

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