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Utopias in conflict

History, political discourse and advertising

Bibliographic Data

ID12877154
AuthorsNúria Sara Miras Boronat (0000-0001-5914-1674, Universitat de Barcelona, corresponding author)
Year2016
Volume13
Issue3
Pages310-324
Publication date2016-02-06
Open AccessNo
TypeARTICLE
VenueCritical Discourse Studies (JOURNAL)
Journal identifiersISSN: 1740-5904 • E-ISSN: 1740-5912
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/17405904.2016.1141693
OpenAlexW2295629313
LanguageEN
Citations received2
References cited10

The concepts of ‘utopia’ and ‘ideology’ were key elements in political debate in the twentieth century, but seem to have disappeared from the scene in the twenty-first. After the collapse of communism, the media and intellectuals announced the demise of utopia, coinciding with the end of history and ideology. In common parlance, the use of the terms largely remains pejorative or, in academic circles, conceptually ambiguous. Despite their inherent ambiguity, this paper reflects on the role played by the concepts of utopia, hope and political imagination in the mobilisation of people. Three recent examples of advertisements are analysed in order to understand how utopian rhetoric is used and how their reception depends on their inclusion within broader cultural and political narratives

Aesthetics · Ambiguity · Communism · Demise · Ideology · Linguistics · Media studies · Pejorative · Political science · Politics · Rhetoric · Sociology · Utopia · Gender, Feminism, and Media · Italian Fascism and Post-war Society · Law · Philosophy · Political theory and Gramsci

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Citations per year0.33
Citation span2020 - 2025 (6)
Highly citedNo

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