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The Implementation of the Quota Requirements of the Directive `Television Without Frontiers

The Broadcasters' Perspective

Bibliographic Data

ID12898663
AuthorsCristina Besio (0000-0002-5993-4305, Paderborn University, corresponding author), Ruth Hungerbühler (Università della Svizzera italiana), Luca Morici (0000-0002-6296-3879, University of Applied Sciences and Arts of Southern Switzerland), Benedetta Prario (Università della Svizzera italiana)
Year2008
Volume70
Issue2
Pages175-191
Publication date2008-03-11
Open AccessYes
TypeARTICLE
VenueInternational Communication Gazette (JOURNAL)
Journal identifiersISSN: 1748-0485 • E-ISSN: 1748-0493
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/1748048507086912
OpenAlexW2033878886
LanguageEN
Citations received1
References cited12

The television programming and production quotas introduced in 1989 by the European Directive `Television without Frontiers' were intended to improve the European audiovisual industry and to protect European culture. Nearly two decades since the implementation of these regulations, one may ask what effects they have had. This article addresses this question by analysing the challenges entailed in the European quotas for broadcasters from different European countries. The analysis is based on the assumption that television broadcasters are organizations with specific structures. On the one hand, they can react to quotas by relying only on their existing structures (e.g. planning practices or the availability of specific organizational divisions); on the other hand, quotas may affect these structures and change some features of media organizations. These dynamics engender unexpected side-effects that cannot be neglected when evaluating the success of quota requirements

Advertising · Business · Directive · Economics · Political science · Production (economics · Public relations · Television industry · Computer Science · European Union Policy and Governance · Intellectual Property Rights and Media · Political Influence and Corporate Strategies

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Citations per year0.08
Citation span2013 - 2013 (1)
Highly citedNo

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