Video News Release Policies and Usage at Us Television News Stations
Deontological implications for the newsroom
Bibliographic Data
| ID | 12909258 |
|---|---|
| Authors | Edward J Lordan (Schlumberger (Ireland), corresponding author), Burton Saint John (Schlumberger (Ireland), corresponding author) |
| Year | 2009 |
| Volume | 3 |
| Issue | 1 |
| Pages | 46-58 |
| Publication date | 2009-01-19 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journalism Practice (JOURNAL) |
| Journal identifiers | ISSN: 1751-2786 • E-ISSN: 1751-2794 |
| Publisher | Taylor & Francis (PUBLISHER • GB) |
| DOI | 10.1080/17512780802560740 |
| OpenAlex | W1586615718 |
| Language | EN |
| Citations received | 1 |
| References cited | 16 |
This study uses quantitative and qualitative methods to examine television newsroom policies regarding video news release (VNR) usage. Some news directors will use VNRs under three conditions: (1) lack of alternative footage; (2) if it is packaged as news, as opposed to highly commercial, content; and (3) clear source identification. A significant portion of newsrooms have no formal policy on VNRs—pointing to a lack of consensus across US broadcast journalism. As newsrooms grapple with VNR use, news workers will need to move beyond issues of VNR construction and attribution toward determining what makes a VNR an ethical avenue for fulfilling journalistic obligations
Advertising · Attribution · Broadcast journalism · Business · Content analysis · Journalism · News media · Political science · Public relations · Qualitative analysis · Qualitative research · Sociology · Media Studies and Communication · Psychology · Radio, Podcasts, and Digital Media · Social Media and Politics · Social Psychology
| Citations per year | 0.33 |
|---|---|
| Citation span | 2023 - 2023 (1) |
| Highly cited | No |