Spinning Debates
The Impact of the News Media's Coverage of the Final 2004 Presidential Debate
Bibliographic Data
| ID | 12977481 |
|---|---|
| Authors | Kim Fridkin (0000-0001-9619-5276, Arizona State University, corresponding author), Patrick J Kenney (0009-0007-6669-9407, Arizona State University), Sarah Allen Gershon (0000-0002-3283-3029, Arizona State University), Gina Serignese Woodall (Arizona State University) |
| Year | 2008 |
| Volume | 13 |
| Issue | 1 |
| Pages | 29-51 |
| Publication date | 2008-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | The International Journal of Press/Politics (JOURNAL) |
| Journal identifiers | ISSN: 1940-1612 • E-ISSN: 1040-1620 |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.1177/1940161207312677 |
| OpenAlex | W1995998136 |
| Language | EN |
| Citations received | 16 |
| References cited | 38 |
We demonstrate that the news media's “spin” or analysis following the last presidential debate in 2004 influenced citizens' evaluations of the candidates. The media's “instant analyses” in the twenty-four hours following the debate was decidedly one-sided, favoring President Bush more than Senator Kerry. We show that the news media's spin persuaded potential voters to alter their attitudes regarding the competing candidates. We rely on a multimethodological approach, including an experiment with a quasi-experimental component, a public opinion survey, and a content analysis. To examine the media's spin, we conducted a content analysis of news coverage on television, on the Internet, and in newspapers for the twenty-four hours following the final 2004 presidential debate. Second, to examine how citizens reacted to the media's coverage, we relied on a representative public opinion survey conducted immediately following the debate. In addition, we conducted an experiment where certain individuals were exposed to the debate, while others were not, and we tracked these subjects over the course of a week to determine the stability of their attitudes in the midst of intense media coverage
Advertising · Business · Content analysis · Mass media · Media coverage · Media studies · News media · Newspaper · Political science · Politics · Presidential campaign · Presidential system · Public opinion · Social science · Sociology · Electoral Systems and Political Participation · Law · Media Influence and Politics · Social Media and Politics
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| Unique citing works | 16 |
|---|---|
| Citations per year | 0,89 |
| Citation span | 2008 - 2026 (19) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 16 |