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Reversing the Flow

Morocco’s Harnessing of Diasporic Talent and the Recent Success of the Atlas Lions in International Football

Bibliographic Data

ID13049593
AuthorsChristopher J Cox (0000-0002-9568-6994, Swansea University), Jeffrey W Kassing (0000-0002-4634-3426, Arizona State University, corresponding author)
Year2025
Publication date2025-11-10
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueCommunication & Sport (JOURNAL)
Journal identifiersISSN: 2167-4795 • E-ISSN: 2167-4809
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/21674795251394946
OpenAlexW4416069140
LanguageEN
References cited16

There has been significant research into how migration corridors and flows have shaped football today, with specific consideration of athletes from the global south moving to domestic clubs and leagues in the global north, particularly Europe. Such processes have allowed players to overcome socioeconomic adversities and build their skills and experience, contributing greatly to building their career profiles. However, such flows often have exacerbated local sports development challenges in the global south, particularly Africa, and have contributed to the continued dominance of the sport by the global north. This study examines the flipside of sports migration, examining ‘reverse flow’ migration. This occurs when players from diasporic communities situated in the global north return to their ancestral homelands to play for the national team. We consider this with specific regard to the case of Morocco’s Atlas Lions. Utilizing media framing analysis, we explore this phenomenon at two key recent events where Morocco made significant accomplishments: the 2022 FIFA World Cup in Qatar and 2024 Summer Olympics in Paris. Our study reflects the major role diaspora can play in places like Morocco for redressing historic sporting limitations, challenging global football norms, and enhancing international football profiles

Diaspora · Football · Framing (construction · Global city · League · Phenomenon · Situated · Diaspora, migration, transnational identity · Sport and Mega-Event Impacts · Sports, Gender, and Society

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    Open Access•Nour Dados, R Connell•Contexts•2012

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    Open Access•Kofi Akpabli•Critical African Studies•2023

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    Open Access•Lyton Ncube, Chengeto Pauline Mkwendi et al.•Soccer and Society•2024

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    Open Access•David Storey•Journal of Geography in Higher…•2023

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    Open Access•Rilke Mahieu•International Migration Review•2019

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    James Grossman•Ethnic and Racial Studies•2019

Citation velocityhistorical
Highly citedNo

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