The Celebrity Appeal Questionnaire
Bibliographic Data
| ID | 13665920 |
|---|---|
| Authors | Gayle S Stever (0000-0001-7559-2707, Scottsdale, Arizona, corresponding author) |
| Year | 1991 |
| Volume | 68 |
| Issue | 3 |
| Pages | 859-866 |
| Publication date | 1991-06-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Psychological Reports (JOURNAL) |
| Journal identifiers | ISSN: 0033-2941 • E-ISSN: 1558-691X |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.2466/pr0.1991.68.3.859 |
| OpenAlex | W1978935514 |
| Language | EN |
| Citations received | 18 |
| References cited | 8 |
The Celebrity Appeal Questionnaire was constructed to operationalize constructs related to parasocial attraction or attraction to celebrities by their fans. The article contains a factor analysis of responses on this questionnaire by 81 college students and a group of 367 Michael Jackson concert attendees. Components of parasocial attraction were perceived sex appeal, perceived competence (here as an entertainer), and perception of the artist as a prosocial person. Mystique was not a predictor of fans' attraction. Further work to establish generality of applicability of the scales and findings is discussed
Appeal · Attraction · Generality · Operationalization · Perception · Prosocial behavior · Media Influence and Health · Media Studies and Communication · Media, Gender, and Advertising · Psychology · Social Psychology
The History and Scope of Parasocial Research
Identification as a mediator of celebrity effects
Theorizing Development of Parasocial Engagement
Prevalence of celebrity worship
Unraveling complexity of celebrity worship and its associations with mental health among emerging adults in China
Discussing one’s fan interests with others can satisfy or threaten psychological needs
Making and Breaking Parasocial Relationships with Human and Virtual Influencers
Let Us Excite and Inspire Consumers to Recycle! Spokescharacters as Effective Environmental Communicators
Blind trust? The importance and interplay of parasocial relationships and advertising disclosures in explaining influencers’ persuasive effects on their followers
Fans und Sozialstruktur
Personality and coping
The Celebrity Appeal Questionnaire
Perceptions of a Photograph of a Woman with Visible Piercings
Tattoos and Ratings of Personal Characteristics
Who Is the Celebrity in Advertising? Understanding Dimensions of Celebrity Images
The Celebrity Appeal Questionnaire
Perceptions of a Photograph of a Woman With Visible Piercings
Seeing and Being Seen
| Unique citing works | 18 |
|---|---|
| Citations per year | 0.6 |
| Citation span | 1996 - 2025 (30) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 18 |