Skip to main content

ETHNOS_APP

Home • Search • Journals • List 0

Mobile learning using extended UTAUT model during Covid-19

Evidence from developed countries

Bibliographic Data

ID15067482
AuthorsRizwan Raheem Ahmed (0000-0001-5844-5502, Northern University of Malaysia), Dalia Streimikiene (0000-0002-3247-9912, Lithuanian Sports University, corresponding author), Justas Streimikis (0000-0003-2619-3229, Lithuanian Centre for Social Sciences), Samer Khouri (0000-0001-7243-5124, Technical University of Košice)
Year2024
Volume37
Issue1
Publication date2024-01-02
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueEconomic Research-Ekonomska Istraživanja (JOURNAL)
Journal identifiersISSN: 1331-677X • E-ISSN: 1848-9664
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/1331677x.2023.2300389
OpenAlexW4394826286
LanguageEN
Citations received3
References cited54

This research evaluates the extended unified theory of acceptance and use of technology (UTAUT) model from the context of mobile-based learning using smartphones amid COVID-19. It specifically examines the impact of exogenous variables such as social isolation besides standard dimensions and mediating variables such as perceived compatibility, perceived anxiety, and perceived value on mobile learning technology. The research also explores the impact of service quality and technological innovation as moderating variables on the modified and extended UTAUT model. The data for this research was gathered from 898 students in technologically advanced countries, for instance, Canada, the United Kingdom, Spain, France, the United States, Australia, and Germany. The outcomes of this research show that the exogenous dimensions of the UTAUT model, such as social isolation, have an affirmative and significant association with the behavioral intent to adopt mobile-based learning in an online education environment. The study's findings further exhibited that the mediating dimensions, such as perceived anxiety, perceived compatibility, and perceived value, have a robust and affirmative association between exogenous and endogenous factors. Moreover, the results demonstrated a strong influence of technological innovation and service quality on the association between independent and dependent factors. Overall, the research findings have significant implications for both industry and academia regarding management and theory

Anxiety · Business · Knowledge management · Social influence · Social isolation · Structural equation modeling · Unified theory of acceptance and use of technology · Computer Science · Digital Marketing and Social Media · Impact of Technology on Adolescents · Psychology · Social Psychology · Technology Adoption and User Behaviour

  • Bridging UTAUT and HBM

    Open Access•Zhaoxia Guo, Shih‐Chih Chen•Frontiers in Public Health•2026

  • Research on influencing factors and mechanisms of college students’ use of artificial intelligence tools based on sor and rational behavior models

    Open Access•Linlin Bai•Current Psychology•2025

  • Exploring the Analytics Readiness Among Students in Kumasi Technical University, Ghana

    Open Access•Emmanuel Amos, Harry Barton Essel et al.•SAGE Open•2025

  • Covid-19

    Open Access•Laurie Garrett•The Lancet•2020

  • Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation

    Gary C Moore, Izak Benbasat•Information Systems Research•1991

  • Social Isolation and Acceptance of the Learning Management System (LMS) in the time of Covid-19 Pandemic

    Open Access•Syed Ali Raza, Wasim Qazi et al.•Journal of Educational Computing…•2021

  • Assessing measurement model quality in PLS-SEM using confirmatory composite analysis

    Open Access•Joe F Hair, M C Howard et al.•Journal of Business Research•2020

  • User Acceptance of Information Technology

    Viswanath Venkatesh, Venkatesh Venkatesh et al.•MIS Quarterly•2003

  • Consumer Acceptance and Use of Information Technology

    Viswanath Venkatesh, Venkatesh Venkatesh et al.•MIS Quarterly•2012

  • Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

    Open Access•Claes Fornell, David F Larcker•Journal of Marketing Research•1981

  • Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

    Fred D Davis•MIS Quarterly•1989

  • User Acceptance of Computer Technology

    Open Access•Fred D Davis, Richard P Bagozzi et al.•Management Science•1989

  • Predicting the actual use of m-learning systems

    Muhammad Turki Alshurideh, Barween Al Kurdi et al.•Interactive Learning Environments•2023

  • The influence of university students’ learning beliefs on their intentions to use mobile technologies in learning

    Open Access•Fang Huang, José Carlos Sánchez-Prieto et al.•Educational Technology Research…•2020

  • The integration of corporate social responsibility and marketing concepts as a business strategy

    Open Access•Dalia Streimikiene, Rizwan Raheem Ahmed•Oeconomia Copernicana•2021

  • Working conditions, self-perceived stress, anxiety, depression and quality of life

    Open Access•B N Rusli, Bin Nordin Rusli et al.•BMC Public Health•2008

  • Innovative user engagement and playfulness on adoption intentions of technological products

    Open Access•Saima Hussain, Sara Qazi et al.•Economic Research-Ekonomska…•2019

  • Internet shopping in the Covid-19 era

    Open Access•Khaled M S Faqih•Technology in Society•2022

  • A Bayesian analysis of attribution processes

    Icek Ajzen, Martin Fishbein•Psychological Bulletin•1975

  • Conditional Process Analysis

    Open Access•Andrew F Hayes, Nicholas J Rockwood et al.•American Behavioral Scientist•2020

Unique citing works3
Citations per year3
Citation span2025 - 2026 (2)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 3

Tools

Open DOIOpen Access
Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae