The Aggregation of Tracking-and-Timing Visitor-Use Data of Museum Exhibitions for Benchmarks of “Thorough Use”
Bibliographic Data
| ID | 15322561 |
|---|---|
| Authors | Beverly Serrell (Serrell & Associates, Chicago, Illinois, USA, corresponding author) |
| Year | 2020 |
| Volume | 23 |
| Issue | 1 |
| Pages | 1-17 |
| Publication date | 2020-01-02 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Visitor Studies (JOURNAL) |
| Journal identifiers | ISSN: 1064-5578 • E-ISSN: 1934-7715 |
| Publisher | Routledge (PUBLISHER • GB) |
| DOI | 10.1080/10645578.2020.1750830 |
| OpenAlex | W3017020431 |
| Language | EN |
| Citations received | 9 |
| References cited | 8 |
Understanding the behavior of visitors in museum exhibitions is essential to the creation of effective presentations of meaningful content and experiences for the public. This article summarizes a recent aggregation of 65 tracking-and-timing studies that builds on the data for 110 older studies previously published and examines the issue of “thorough use” with two numerical indexes – the sweep rate index (SRI) and the percentage of diligent visitors (%DV). These metrics reveal patterns of the most basic evidence of visitors’ engagement with exhibitions. In addition, a metascattergram visually presents the variables along with benchmarks – 300 SRI and 25% DV – that can be used to compare the data from one exhibition to another or to compare the same traveling exhibition at different sites. SRI and %DV contribute useful measures for discussions about diagnosing and improving audience engagement in exhibitions, and the process of collecting and analyzing the data is a useful activity for museum professional development
Art · Exhibition · Index (typography · Process (computing · Sociology · Tracking (education · Visitor pattern · Visual arts · World Wide Web · Computer Science · Conferences and Exhibitions Management · Diverse Aspects of Tourism Research · Museums and Cultural Heritage
Short but meaningful
Gyro3dscope
Innovating visitor research within museums
Presenting a socio‐scientific issue in a science and technology museum
Museums and Territories
La observación no participante de públicos del patrimonio arqueológico. Un estudio de cuatro yacimientos del Mediterráneo
Adapting Visual Thinking Strategies as a Tool for Evaluating the Impact of a Work of Public Art
Looking to Read
What free really costs
| Unique citing works | 9 |
|---|---|
| Citations per year | 2.25 |
| Citation span | 2022 - 2026 (5) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 8 |