Information Spread in a Region of Human–Mountain Lion Coexistence

Bibliographic Data

ID15327133
AuthorsStephen E S Crook (San Diego State University, corresponding author)
Year2014
Volume19
Issue6
Pages555-558
Publication date2014-11-02
Open AccessNo
TypeARTICLE
VenueHuman Dimensions of Wildlife (JOURNAL)
Journal identifiersISSN: 1087-1209 • E-ISSN: 1533-158X
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/10871209.2014.918220
OpenAlexW2037572858
LanguageEN
Citations received2
References cited5

The media has a significant role in spreading information about human–wildlife conflict, yet it is not the only information source available. The extent to which the public receives information about conflict from various sources, especially in areas where it is occurring, has not been well established. A questionnaire survey and media content analysis are used to uncover how the public receives information about mountain lion (Puma concolor) issues in Santa Cruz County, California. In the region, individuals had substantial experience with mountain lions. Residents also discussed mountain lion issues with friends and neighbors nearly as often as they read about them. In newspaper articles, citizens were cited more than any other group, including government agencies, scientists, and nongovernmental organizations. Understanding the high levels of public experience and information sharing can lend managers insight into attitudes, risk perception, and knowledge, while revealing opportunities for outreach beyond increasing media presence

Advertising · Business · Geography · Government (linguistics · Human–wildlife conflict · Newspaper · Outreach · Perception · Political science · Politics · Public opinion · Public relations · Wildlife · Animal and Plant Science Education · Climate Change Communication and Perception · Psychology · Species Distribution and Climate Change · Ecology

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