Challenges and solutions to banning the advertisement of unhealthy products
A qualitative study
Bibliographic Data
| ID | 15380652 |
|---|---|
| Authors | Marziyeh Najafi (0000-0001-8619-8713, Jahrom University of Medical Sciences, corresponding author), Marziye Najafi (0000-0002-5445-2235), Ali Mohammad Mosadeghrad (0000-0002-7955-6292, Tehran University of Medical Sciences), Mohammad Arab (0000-0002-5637-287X, Tehran University of Medical Sciences) |
| Year | 2024 |
| Volume | 24 |
| Issue | 1 |
| Pages | 2956-2956 |
| Publication date | 2024-10-24 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | BMC Public Health (JOURNAL) |
| Journal identifiers | ISSN: 1471-2458 • E-ISSN: 1471-2458 |
| Publisher | BioMed Central (PUBLISHER • GB) |
| DOI | 10.1186/s12889-024-19846-3 |
| PMID | 39448981 |
| OpenAlex | W4403718778 |
| Language | EN |
| Citations received | 1 |
| References cited | 39 |
Unhealthy products (food, alcohol, tobacco) are among the main risk factors of non-communicable diseases. To discourage the consumption of these products, Iran has passed a law banning the advertisement of unhealthy products in all media and for all age groups. The purpose of the present study was to identify the challenges of this approach and provide evidence to facilitate the enforcement process and the participation of stakeholders. In this qualitative study participants were selected from the policymakers and experts involved in the banning of advertisements on unhealthy products in Iran. Semi-structured interviews were conducted with 24 specialists and experts. The participants were selected through purposive and snowball sampling. Identified challenges and solutions were divided into three categories and nine themes: external (political, social, and economic); interorganizational (mission and communication); and internal (planning, organization, leadership, and control). Banning the advertisement of unhealthy products involves many challenges due to the existence of key players with different roles and missions. If these challenges are not managed effectively, they will hinder the enforcement and success of this law. Therefore, it is necessary for policymakers and health system managers to take the necessary measures to remove these obstacles
Advertising · Biostatistics · Business · Environmental health · Public health · Qualitative research · Social science · Consumer Attitudes and Food Labeling · Global Public Health Policies and Epidemiology · Medicine · Nursing · Obesity, Physical Activity, Diet · Epidemiology
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| Unique citing works | 1 |
|---|---|
| Citations per year | 1 |
| Citation span | 2025 - 2025 (1) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 1 |