American Wheels, Chinese Roads
The Story of General Motors in China
Bibliographic Data
| ID | 20005003 |
|---|---|
| Authors | Michael Dunne (0000-0001-8560-8207, corresponding author), Franklin L Lavin |
| Year | 2011 |
| Pages | 227 |
| Publication date | 2011-07-20 |
| Open Access | No |
| Type | BOOK |
| Venue | Export now (SOURCE_BOOK) |
| Publisher | Wiley (Asia) (PUBLISHER) |
| OpenAlex | W642919248 |
| Open Library | OL27131426M |
| ISBN | 9780470828168 |
| Language | EN |
The authors explain the secrets to taking your company global. Offering a real-world strategy that any sized business can use to go global, this book serves as a handbook for identifying, evaluating, and profiting from global business opportunities
Archaeology · China · General motors · Geography · Automotive Engineering · Chinese history and philosophy · Engineering · History · Business enterprises · Case studies · Export marketing · Exports · International business enterprises
| Citation velocity | historical |
|---|---|
| Highly cited | No |