Socio-Economic Perspectives on Consumer Engagement and Buying Behavior
Bibliographic Data
| ID | 20424027 |
|---|---|
| Authors | Hans-Ruediger Kaufmann, Rauno Rusko (0000-0002-5087-9194, Finnish Society of Sciences and Letters), Mohammad Fateh Ali, Joni Pekkala (University of Lapland) |
| Editors | Hans Ruediger Kaufmann (University of Applied Management Studies Mannheim, Germany & University of Nicosia, Cyprus), Mohammad Fateh Ali Khan Panni (City University, Bangladesh) |
| Year | 2017 |
| Publication date | 2017-01-01 |
| Open Access | No |
| Type | BOOK |
| Venue | Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (SOURCE_BOOK) |
| Publisher | IGI Global (PUBLISHER • US) |
| OpenAlex | W2577087878 |
| ISBN | 9781522521396 |
| Open Library | OL37276304M |
| Language | EN |
| References cited | 4 |
Business · Geography · Consumer Retail Behavior Studies · Digital Platforms and Economics · Urban and Freight Transport Logistics · Consumer behavior · Customer relations · Electronic commerce
| Highly cited | No |
|---|