New Brand Management Scenarios on the Spanish Market
Bibliographic Data
| ID | 21186733 |
|---|---|
| Authors | Elena Fernández-Blanco, Paloma Díaz-Soloaga, Jorge Clemente Mediavilla (0000-0002-9819-1129) |
| Year | 2017 |
| Volume | 18 |
| Pages | 67-81 |
| Publication date | 2017-01-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Cultura Lenguaje y Representación (JOURNAL) |
| Journal identifiers | ISSN: 1697-7750 • E-ISSN: 2340-4981 |
| Publisher | Universitat Jaume I (PUBLISHER • ES) |
| DOI | 10.6035/clr.2016.18.4 |
| Language | EN |
| Citations received | 1 |
| Citations per year | 1 |
|---|---|
| Citation span | 2026 - 2026 (1) |
| Highly cited | No |