Immersion Versus Transcendence
How Pictures and Words Impact Evaluative Associations Assessed by the Implicit Association Test
Bibliographic Data
| ID | 21209312 |
|---|---|
| Authors | Jessica J Carnevale (0000-0003-1779-9085, The Ohio State University), Kentaro Fujita (0000-0002-6902-9085, The Ohio State University, corresponding author), Anna Han (0000-0002-5266-2642, St. Mary's College of Maryland), H Anna Han (St. Mary’s College of Maryland, St. Mary’s City, MD, USA), Elinor Amit (0000-0003-4723-5934, Harvard University Press) |
| Year | 2015 |
| Volume | 6 |
| Issue | 1 |
| Pages | 92-100 |
| Publication date | 2015-01-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Social Psychological and Personality Science (JOURNAL) |
| Journal identifiers | ISSN: 1948-5506 • E-ISSN: 1948-5514 |
| Publisher | SAGE Publications (PUBLISHER • US) |
| DOI | 10.1177/1948550614546050 |
| OpenAlex | W2160526545 |
| Language | EN |
| Citations received | 5 |
| References cited | 32 |
Research indicates that words activate high-level construal (processing that highlights central, goal-relevant features of events) whereas pictures activate low-level construal (processing that highlights idiosyncratic, peripheral features). We examine how these differences between words and pictures impact evaluative associations. Research has demonstrated that high-level relative to low-level construal promotes evaluative associations that enhance self-control, promoting associations that link smaller proximal rewards (temptations) with negativity and larger-distal rewards (goals) with positivity. Examining dieting as a self-control conflict, we find that words promote sensitivity to goal-relevant dimension of stimuli (i.e., health) while pictures promote sensitivity to temptation-relevant dimension of stimuli (i.e., taste) among those concerned with dieting in a single-category implicit association test (SC-IAT). An additional study finds that changing the presentation format of the IAT from pictures to words increases the tendency to associate temptations (i.e., desserts) with negativity among those concerned with dieting. Theoretical, methodological, and practical implications of these findings are discussed
Cognitive psychology · Construal level theory · Developmental psychology · Dieting · Implicit-association test · Negativity effect · Temptation · Behavioral Health and Interventions · Cultural Differences and Values · Psychology · Social and Intergroup Psychology · Social Psychology
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Regulatory Scope and Its Mental and Social Supports
An investigation of emotional and evaluative implicit associations with police using four versions of the Implicit Association Test
A Thousand Words Are Worth More Than a Picture? The Effects of Stimulus Modality on the Implicit Association Test
Examining the Effect of Multidimensional Distances on Antibiotic Risk Awareness and Preventive Behaviors
Moving Beyond Deliberative Control of Impulses
Delay of Gratification in Children
Transcending Temptation Through Abstraction
On Conceptualizing Self-Control as More Than the Effortful Inhibition of Impulses
Construal-level theory of psychological distance.
Implicit Measures in Social Cognition Research
Amazon's Mechanical Turk
How Words Transcend and Pictures Immerse
Mental Imagery and Emotion
Picture ‐IAT versus Word ‐IAT
The Single Category Implicit Association Test as a measure of implicit social cognition
Attitude accessibility as a determinant of object construal and evaluation
Affect versus evaluation in the structure of attitudes
Automatic Preference for White Americans
Seeing love, or seeing lust
The relationship between the affective, behavioral, and cognitive components of attitude
Understanding and using the Implicit Association Test
Variability in automatic activation as an unobtrusive measure of racial attitudes
An inkblot for attitudes
Empirical validation of affect, behavior, and cognition as distinct components of attitude
Measuring individual differences in implicit cognition
Construal levels and self-control
Specious reward
| Citations per year | 0.45 |
|---|---|
| Citation span | 2015 - 2026 (12) |
| Highly cited | No |