Indirect innovation management by platform ecosystem governance and positioning

Toward collective ambidexterity in the ecosystems

Bibliographic Data

ID21404482
AuthorsYuki Inoue (0009-0002-0168-7740, Hiroshima University, corresponding author)
Year2021
Volume166
Pages120652
Publication date2021-05-01
Open AccessYes
TypeARTICLE
VenueTechnological Forecasting and Social Change (JOURNAL)
Journal identifiersISSN: 0040-1625 • E-ISSN: 1873-5509
PublisherElsevier BV (PUBLISHER)
DOI10.1016/j.techfore.2021.120652
OpenAlexW3127346304
LanguageEN
Citations received7
References cited62

This study outlines the implications of ecosystem governance and positioning regarding the indirect control of complementors’ incremental and radical behaviors in goods development and successful innovations. The study tested how the degree of openness as an indicator of governance and the degree of distinctiveness as an indicator of the positioning influenced the direction and sales performance of complementary goods by employing 9,780 samples of Japanese video game software. The statistical results showed that an increase in both openness and distinctiveness facilitates radical-oriented behavior, while the sales of complementary goods rise as openness increases at the medium level of distinctiveness. Consequently, this study indicates that high openness and appropriate distinctiveness contribute to securing ambidexterity on the platform ecosystems to facilitate balanced software development and larger sales performance

Ambidexterity · Business · Corporate governance · Ecosystem · Industrial organization · Knowledge management · Openness to experience · Optimal distinctiveness theory · Business Strategy and Innovation · Computer Science · Digital Marketing and Social Media · Digital Platforms and Economics · Ecology · Marketing · Psychology

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Open DOIOpen Access