‘Selling’ the rural to pre-service teachers
The role of marketing in rural placement programs
Bibliographic Data
| ID | 21522784 |
|---|---|
| Authors | Ondine Bradbury (0000-0002-5721-8313, Australian Catholic University, corresponding author), Tim Fish (0000-0003-2649-1293, Monash University), Melyssa Fuqua (0000-0003-0713-8646, The University of Melbourne), Ana Larsen (0000-0003-0011-7340, Central Queensland University), Richard O’Donovan (0000-0001-7138-1945, Monash University) |
| Year | 2026 |
| Volume | 53 |
| Issue | 1 |
| Publication date | 2026-03-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | The Australian Educational Researcher (JOURNAL) |
| Journal identifiers | ISSN: 0311-6999 • E-ISSN: 2210-5328 |
| Publisher | Springer Science and Business Media LLC (PUBLISHER) |
| DOI | 10.1007/s13384-025-00940-3 |
| OpenAlex | W4416940427 |
| Language | EN |
| References cited | 40 |
Cognitive reframing · Incentive · Rural economics · Rural history · Rural management · Rural sociology · Rurality · Workforce · Indigenous and Place-Based Education · Parental Involvement in Education · Teacher Education and Leadership Studies
Managing higher education and neoliberal marketing discourses on Why Choose webpages for international students on Australian and British university websites
A summary of initiatives to address teacher shortages in hard-to-staff schools in the Anglosphere
Reframing the policy discourse
Gatekeeping v. marketing
Teaching in Australian rural and remote locations
Developing quality community connections through a regional preservice teacher placement program
Effects of Monetary Incentives on Teacher Turnover
What attracts teachers to rural and remote schools? Incentivising teachers’ employment choices in New South Wales
Outline of a Theory of Practice
Rural cultural wealth
The Role of Academic Inbreeding in Building Institutional and Research Habitus
Perceived community influence on rural Australian students’ higher education decisions
Homines in Extremis
| Highly cited | No |
|---|