Resource integration, value co-creation and continuance intention in Moocs learning process
Bibliographic Data
| ID | 21631410 |
|---|---|
| Authors | Dan Qi (0000-0002-0308-097X, Beihang University), Mingli Zhang (0000-0003-4989-5936, Beihang University, corresponding author), Yan Zhang (0000-0001-8460-2671, Beihang University), Zhang Yan (0000-0003-2362-4038, Beihang University) |
| Year | 2023 |
| Volume | 31 |
| Issue | 2 |
| Pages | 701-713 |
| Publication date | 2023-02-17 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Interactive Learning Environments (JOURNAL) |
| Journal identifiers | ISSN: 1049-4820 • E-ISSN: 1744-5191 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/10494820.2020.1802299 |
| OpenAlex | W3048775115 |
| Language | EN |
| Citations received | 5 |
| References cited | 35 |
With the ever-increasing adoption of MOOCs, the study of MOOCs learning behavior has been paid more and more attention, both in practice and in academia. This study aims to understand the impact of resource integration (including platform resources, teacher resources, and learner resources) on learners’ perception of value co-creation (including knowledge value, hedonic value, and social value), as well as the impact of value co-creation on users’ continuance intention. A total number of 372 learners participated in this study. The empirical results show that learner resources have a significant impact on value co-creation, which in turn enhances their continuance intention to use the platform. In addition, platform resources have a significant impact on social value. Moreover, teacher resources have a significant impact on knowledge value and hedonic value. The results offer inspirations for managers of MOOC platforms to maintain and promote learners’ continuance intention
Co-Creation · Continuance · Empirical research · Knowledge management · Perception · Computer Science · Digital Marketing and Social Media · Psychology · Service and Product Innovation · Social Psychology · Technology Adoption and User Behaviour
A meta-analysis of the moderating role of prior learning experience and mandatory participation on factors influencing Mooc learners’ continuance intention
Factors influencing continuity in online education
What contributes to online communities' prosperity? Understanding value co-creation in product-experience-shared communities (Pescs) from the view of resource integration
Student roles and behaviors in higher education co-creation – a systematic literature review
The behavioural intention to use Moocs by undergraduate students
| Citations per year | 1.25 |
|---|---|
| Citation span | 2022 - 2026 (5) |
| Highly cited | No |