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Will Audiences’ Categorization of the Targets of Celebrity’s Transgression Influence Parasocial Relationships and Emotional Reactions

Bibliographic Data

ID21633469
AuthorsMu Hu (0000-0002-5935-3594, Texas A&M University – San Antonio, corresponding author), Bingqing Zhang (0000-0003-1345-2148, Hefei University), Ning Jia (0000-0002-5659-5731, Hunan Women'S University)
Year2023
Volume74
Issue6
Pages567-581
Publication date2023-11-02
Open AccessYes
TypeARTICLE
VenueCommunication Studies (JOURNAL)
Journal identifiersISSN: 1051-0974 • E-ISSN: 1745-1035
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/10510974.2023.2234944
OpenAlexW4384338647
LanguageEN
References cited33

The present study investigates how audiences’ categorization (in-group or out-group) of the targets of a celebrity’s verbal aggression influences their parasocial relationships (PSRs) with the celebrity and emotional reactions (anger, sadness, anxiety, and happiness). Two hundred and eighty Chinese college students completed an online study. The participants reported greater PSR decrease and lower levels of happiness when the transgression targets were their in-group members in contrast to when the targets were their out-group members, after adjusted for group identification. The implications of the study as well as the future directions are discussed

Aggression · Anger · Anxiety · Categorization · Developmental psychology · Happiness · Marine transgression · Sadness · Gender, Feminism, and Media · Media Influence and Health · Media, Gender, and Advertising · Psychology · Social Psychology

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