Beauty May Not Be Effective
The Effects of Imaginative Display on Green Product Evaluation
Bibliographic Data
| ID | 21641575 |
|---|---|
| Authors | Shichang Liang (0000-0001-6990-8816, Guangxi University), Jingyi Li (0009-0008-6009-6055, Guangxi University), Tingting Zhang (0000-0001-9478-9564, Guangxi University, corresponding author), Yiwei Zhang (0000-0003-2935-6898, Guangxi University), Pin Xie (Guangxi University) |
| Year | 2024 |
| Volume | 33 |
| Issue | 2 |
| Pages | 151-174 |
| Publication date | 2024-06-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | The Journal of Environment & Development (JOURNAL) |
| Journal identifiers | ISSN: 1070-4965 • E-ISSN: 1552-5465 |
| Publisher | SAGE Publications (PUBLISHER • US) |
| DOI | 10.1177/10704965231217049 |
| OpenAlex | W4388819374 |
| Language | EN |
| Citations received | 1 |
| References cited | 71 |
Even though imaginative displays are an essential determinant for improving product evaluations in traditional products, there is little research on imaginative displays in the display of green products. Therefore, this article addresses this gap by examining the imaginative display of green products. Three studies show that relative to imaginative displays (i.e., novel and esthetics), standard displays (i.e., non-novel and neutral esthetics) increase green product evaluations, suggesting that imaginative displays positively affect traditional products but are unsuitable for green products. In addition, standard displays (vs. imaginative displays) increase product evaluations for altruistic green products. In contrast, imaginative displays (vs. standard displays) increase product evaluations for egoistic green products. The article aims to change the practice of wasting space resources for displaying green products. More critically, the article raises new insight for policymakers and merchants to achieve sustainable green consumption
Advertising · Aesthetics · Art · Beauty · Business · Economics · Green Consumption · Green tea · Microeconomics · Chemistry · Computer Science · Environmental Education and Sustainability · Environmental Sustainability in Business · Mathematics · Psychology · Sustainable Supply Chain Management · Food Science
Green Public Procurement, missing concepts and future trends – A critical review
The emerging driving force of energy consumption in China
Unveiling ways to reach organic purchase
Predicting green product consumption using theory of planned behavior and reasoned action
Predicting Unethical Behavior
Good and Guilt-Free
“I Eat Organic for My Benefit and Yours”
Consumer perceived value
Regression-based statistical mediation and moderation analysis in clinical research
Climate Finance Effectiveness
Transforming consumers' intention to purchase green products
Optimal green technology investment and emission reduction in emissions generating companies under the support of green bond and subsidy
Travel mode choice and travel satisfaction
What makes a destination beautiful? Dimensions of tourist aesthetic judgment
Application of ecological ideas in indoor environmental art design based on hybrid conformal prediction algorithm framework
Why don't more people engage in green practices in China? A policy-oriented approach to promoting green transformation in five consumption areas
Caught in the act
Going green to be seen
Aesthetic appraisal of product designs
Product Entitativity
An Arousal Regulation Explanation of Mood Effects on Consumer Choice
| Unique citing works | 1 |
|---|---|
| Citations per year | 1 |
| Citation span | 2025 - 2025 (1) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 1 |