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What about using nudges to reduce cigarette butts pollution

Bibliographic Data

ID2169302
AuthorsAlexis Gay, Alexandre Pascual (0000-0002-6454-8433), Thomas Salanova, Marie Line Felonneau
Year2024
Volume34
Issue4
Pages528-535
Publication date2024-05-18
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Human Behavior in the Social Environment (JOURNAL)
Journal identifiersISSN: 1091-1359 • E-ISSN: 1540-3556
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/10911359.2023.2219714
OpenAlexW4379516023
LanguageEN
References cited25

Nowadays, cigarette butts are the most abundant form of plastic waste in the world, with about 4.5 trillion individual butts polluting our global environment. Solutions need to be found to reduce this negative environmental impact. Nudges could be a simple solution to reduce cigarette butts pollution. In this way, Social Proof and Dueling Preferences nudges were tested in a natural setting. Ashtrays using Social Proof or Dueling Preferences were experimented during 6 weeks in Bordeaux city, France. Comparatively, to control ashtray, Dueling Preferences ashtray was successful in reducing cigarette butts pollution. Social Proof ashtray was efficient too, but less efficient than Dueling Preference. Nudges using voting ashtrays (Dueling Preferences) seem to be a simple and realistic solution to decrease smoker’s incivilities

Economics · Nudge theory · Preference · Economic and Environmental Valuation · Environmental Education and Sustainability · Food Waste Reduction and Sustainability · Psychology · Social Psychology

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Highly citedNo

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