Branding getta. Polityka wizualna żydowskiej administracji łódzkiej „dzielnicy zamkniętej”
Bibliographic Data
| ID | 21730615 |
|---|---|
| Authors | Paweł Michna (0000-0003-4099-2756, corresponding author) |
| Year | 2025 |
| Volume | 28 |
| Issue | 1 |
| Pages | 55 |
| Publication date | 2025-11-06 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Studia Judaica (JOURNAL) |
| Journal identifiers | ISSN: 1506-9729 • E-ISSN: 2450-0100 |
| Publisher | Uniwersytet Jagiellonski - Wydawnictwo Uniwersytetu Jagiellonskiego (PUBLISHER) |
| DOI | 10.4467/24500100stj.25.003.22002 |
| OpenAlex | W4415954672 |
| Language | PL |
| References cited | 12 |
The article describes the functioning of the Graphics Office of the Jewish administration of the Łódź ghetto and the documents created in it. Analyzing the function of the albums and posters in a modern style produced by Jewish artists, the author considers them as an element of the consistently constructed visual policy of the ghetto that was part of the strategy of survival adopted by Chaim Mordechaj Rumkowski. While discussing the message and the visual layer of the documents, the author points out the similarities of the created vision of the ghetto as a productive organism to the branding strategies of states and companies
Graphics · Judaism · Memory, Trauma, and Commemoration · Nostalgia and Consumer Behavior · Polish-Jewish Holocaust Memory Studies
| Highly cited | No |
|---|