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Quem Renovou Essa Rivalidade Ancestral

Tensões E Convergências Entre Texto Visual E Texto Escrito Na Transposição Midiática De Romeu E Julieta

Bibliographic Data

ID21734677
AuthorsJosé Garcez Ghirardi (0000-0002-1855-7793), Ana Luiza Ramazzina Ghirardi (Universidade Federal de São Paulo)
Year2020
Volume19
Issue1
Pages44-69
Publication date2020-07-26
Open AccessYes
TypeARTICLE
VenueRevista VIS Revista do Programa de Pós-Graduação em Arte (JOURNAL)
Journal identifiersISSN: 1518-5494 • E-ISSN: 2447-2484
PublisherBiblioteca Central da UNB (PUBLISHER)
DOI10.26512/vis.v19i1.32579
OpenAlexW3045995734
LanguagePT
References cited1

By analyzing Mercè López’s visual adaptation of Romeo and Juliet (2018), this paper discusses contemporary perspectives on the relation between written text and images. Elleström’s concept of “media modalities” is the basis for the analysis of the transposition of a verbal narrative into an imagetic one, the insertion of another media via medial transposition (RAJEWSKY, 2012) and the importance of visual literacy. It is argued that the new imagetic product recreates the verbal by activating the reader’s encyclopedic knowledge and cultural context

Art · Humanities · Linguistics · Literature · Narrative · Computer Science · Cultural, Media, and Literary Studies · History · Literature, Culture, and Aesthetics · Philosophy · Subtitles and Audiovisual Media

Highly citedNo

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