A Comparison of Chinese Media Reporting Frameworks on the Beijing Winter Olympics and Summer Olympics
A Case Study of People's Daily Headlines
Bibliographic Data
| ID | 21828449 |
|---|---|
| Authors | Fu Liu (0000-0003-1461-9608, Beijing Sport University), Tianyun Shen (Xizang Minzu University) |
| Year | 2023 |
| Volume | 19 |
| Issue | 6 |
| Pages | 63 |
| Publication date | 2023-10-31 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Asian Social Science (JOURNAL) |
| Journal identifiers | ISSN: 1911-2017 • E-ISSN: 1911-2025 |
| Publisher | Canadian Center of Science and Education (PUBLISHER) |
| DOI | 10.5539/ass.v19n6p63 |
| OpenAlex | W4388043867 |
| Language | EN |
| References cited | 1 |
In order to gain a deeper understanding of Chinese media coverage of the two Olympic events, this article, from the perspective of framing theory, utilizes mathematical statistics, content analysis and text analysis to make statistics, describe and understand the data respectively. Through comparing and studying the thematic framework, structural framework, and discourse framework of People's Daily's headlines on the two events, it is found that the fundamental reason for changes in the Olympic reporting framework is the enhancement of national strength. Media development updates serve as the direct driving force behind changes in the Olympic reporting framework, while the transformation of Olympic values acts as the underlying dynamic
Advertising · Beijing · Business · China · Content analysis · Geography · Logical analysis · Mathematical statistics · Political science · Qualitative research · Social science · Sociology · Statistics · Thematic analysis · Computer Science · Digital Marketing and Social Media · Law · Mathematics · Media Studies and Communication · Public Relations and Crisis Communication
| Highly cited | No |
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