Conflict and Compromise: Drama in Marketplace Evolution

Dados Bibliográficos

AUTOR(ES) Markus Giesler
ANO 2008
TIPO Artigo
PERIÓDICO Journal of Consumer Research
ISSN 0093-5301
E-ISSN 1537-5277
EDITORA Routledge (United Kingdom)
DOI 10.1086/522098
CITAÇÕES 45
ADICIONADO EM 2025-08-18
MD5 0bec9eb8a20f6ce57750eb4a2cc77f31
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(2007)

Consumer Gift Systems: Figure 1

(2006)

Consumer Culture Theory (CCT): Twenty Years of Research

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The Cult of Macintosh

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Ferramentas

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