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Motivation for tattooing among university students

A systematic literature review

Bibliographic Data

ID22205107
AuthorsSheau Wen Ong (0000-0002-9242-8391, Xi’an Jiaotong-Liverpool University, corresponding author)
Year2026
Volume13
Pages102549
Publication date2026-06-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSocial Sciences & Humanities Open (JOURNAL)
Journal identifiersISSN: 2590-2911 • E-ISSN: 2590-2911
PublisherElsevier BV (PUBLISHER)
DOI10.1016/j.ssaho.2026.102549
OpenAlexW7127985812
LanguageEN
References cited35

People from diverse walks of life get tattoos today; however, the practice remains more prevalent among young people in most societies. Universities offer a suitable context for examining body modification practices and attitudes because they are a concentrated population of individuals and groups from the most heterogeneous backgrounds at an important point of identity exploration and formation. Applying the PRISMA framework, this review maps and evaluates the literature addressing the motivational dimension of university students' tattooing. Twenty-eight records were found in the Scopus and Web of Science databases, as well as in the grey literature. The results of the thematic analysis indicate that quantitative inquiry is the preferred method. The included studies strongly focus on the US, although some noteworthy exceptions exist. By identifying the most salient factors behind students' motivation to get tattoos, this review elucidates the complex forces at play, which are often entangled networks of thoughts, feelings, and beliefs intertwined in the process. These findings can be applied by universities to create supportive and inclusive campus environments and to guide targeted well-being initiatives tailored to students’ needs

Grey literature · Population · Salient · Scopus · Systematic review · Thematic analysis · Body Image and Dysmorphia Studies · Infection Control in Healthcare · Tattoo and Body Piercing Complications

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