Narrative and Persuasion in Fashion Advertising

Dados Bibliográficos

AUTOR(ES) Edward F. McQuarrie , Barbara J. Phillips
ANO 2010
TIPO Artigo
PERIÓDICO Journal of Consumer Research
ISSN 0093-5301
E-ISSN 1537-5277
EDITORA Routledge (United Kingdom)
DOI 10.1086/653087
CITAÇÕES 9
ADICIONADO EM 2025-08-18
MD5 123cde8c1a86ea4ce41ca68233ba7161
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Ferramentas

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