The role of women in STEM disciplines. A multimodal analysis of crowdfunding project videos for the iGEM science competition
Bibliographic Data
| ID | 22333325 |
|---|---|
| Authors | Ana Cristina Vivas-Peraza (0000-0002-3321-0173, Universidad de Zaragoza, corresponding author) |
| Year | 2022 |
| Volume | 12 |
| Issue | 2 |
| Pages | 228-251 |
| Publication date | 2022-09-11 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Sociología y tecnociencia (JOURNAL) |
| Journal identifiers | ISSN: 1989-8487 • E-ISSN: 1989-8487 |
| Publisher | Universidad de Valladolid (PUBLISHER • ES) |
| DOI | 10.24197/st.2.2022.228-251 |
| OpenAlex | W4297906805 |
| Language | EN |
| Citations received | 1 |
| References cited | 16 |
The gender gap in Science, Technology, Engineering and Mathematics (STEM) is a matter of growing social concern: although the female presence in these disciplines has grown during the last decades, men still outnumber women (Corbett & Hill, 2015). It has been shown that this is partly because of the lack of visibility that the work of women scientists has had along history, which has led to unconscious beliefs and stereotypes about gender and professional careers, and therefore, the disinterest in science on the female side (Nimmesgern, 2016). Previous research has shown that these stereotypes are reinforced through television programs depicting fictional women characters in STEM scenarios (Steinke, 2017; Davis & Coleman, 2018), and the present study aims to explore the representation of real female and male scientists on the Internet. By applying a multimodal analysis from a social semiotic perspective, I examine how gender identities are represented in eight crowdfunding project videos of science created by undergraduate students for an international science competition, the International Genetically Engineered Machine (iGEM). Relying on the Swalesian move-step analysis genre approach for the verbal content (Swales, 1990, 2004), and Kress and van Leeuwen’s Visual Grammar (VG) model for the visual content (Kress & van Leeuwen, 2006), the analysis intends to uncover ideological purposes and meanings about gender roles within a context of scientific research. The results are compatible with previous studies that confirm that women are underrepresented in STEM, highlighting the ideologies that lead to the reinforcement of gender bias at the scientific workplace
Content analysis · Ideology · Linguistics · Narrative · Political science · Politics · Social science · Sociology · Women in science · Advertising and Communication Studies · Communication and COVID-19 Impact · Discourse Analysis in Language Studies · Gender Studies · History · Psychology · Social Psychology · Ecology
Reinventing Discovery
Register, Genre, and Style
An Empirical Analysis of the Gender Gap in Mathematics
Gender Similarities Characterize Math Performance
The Impact of Gender Stereotypes on the Self-Concept of Female Students in STEM Subjects with an Under-Representation of Females
An Introduction to Functional Grammar
Women and science
The Pursuit of Gender Equality
Science Communication on the Internet
Reading Images - The Grammar of Visual Design
Portrayals of Male and Female Scientists in Television Programs Popular Among Middle School-Age Children
The Matthew Matilda Effect in Science
Bounding an emerging technology
Genre Analysis
Science Communication Online
| Unique citing works | 1 |
|---|---|
| Citations per year | 1 |
| Citation span | 2026 - 2026 (1) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 1 |