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Social Media Use for Water Conservation Education in South Africa

Perceptions of Raymond Mhlaba Local Municipality's Residents

Bibliographic Data

ID2308661
AuthorsCarmen Hové (0000-0001-5579-0992, corresponding author), Oluyinka O Osunkunle (0000-0001-8110-6517, University of Fort Hare)
Year2020
Volume55
Issue3
Pages351-369
Publication date2020-05-01
Open AccessYes
TypeARTICLE
VenueJournal of Asian and African Studies (JOURNAL)
Journal identifiersISSN: 0021-9096 • E-ISSN: 1745-2538
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/0021909619876321
OpenAlexW2975797630
LanguageEN
Citations received1
References cited28

Water scarcity is increasing in South Africa and communities need to be educated about water conservation practices. This article investigated the perceptions of Raymond Mhlaba Local Municipality's residents concerning the use of social media for water conservation education in their community. Through a quantitative methodology, a sample of 383 respondents answered a questionnaire and the main findings were that 75 per cent of respondents did not know about the municipality's social media platforms. This article recommends that the municipality creates awareness about its social media platforms, increases social media usage and employs persuasive strategies for participation

Geography · Perception · Political science · Sample (material · Scarcity · Social media · Socioeconomics · Sociology · Water scarcity · FinTech, Crowdfunding, Digital Finance · ICT in Developing Communities · Psychology · Social Media and Politics

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo

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