City Branding as a Tool for Urban Regeneration
Towards a Theoretical Framework
Bibliographic Data
| ID | 23145990 |
|---|---|
| Authors | Viktorija Prilenska (0000-0002-5122-1108, Delft University of Technology, corresponding author) |
| Year | 2012 |
| Volume | 6 |
| Issue | 0 |
| Publication date | 2012-08-23 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Architecture and Urban Planning (JOURNAL) |
| Journal identifiers | ISSN: 1691-4333 • E-ISSN: 2255-8764 |
| Publisher | Riga Technical University (PUBLISHER • LV) |
| DOI | 10.7250/aup.2012.002 |
| OpenAlex | W2335632608 |
| Language | EN |
| Citations received | 17 |
| References cited | 13 |
This paper studies the concept of city branding in general and its objectives, and examines the most common branding strategies – the creative city and the experience city. Further on, the paper elaborates on the notion of image-reality consistency and explores the role of flagship developments in branding and urban regeneration. Consequently, a strong casual link between city branding and urban regeneration is established.
Advertising · Brand management · Business · Casual · City marketing · Consistency (knowledge bases) · Corporate branding · Creative Cities · Creative City · Creativity · Environmental planning · Geography · Place Branding · Political science · Public relations · Regeneration (biology) · Sociology · Tourism · Urban landscape · Urban regeneration · Computer Science · Cultural Industries and Urban Development · Diverse Aspects of Tourism Research · Night-time city culture
The lightweight proximity
Negotiating city futures
Industrial Heritage Regeneration Through Place Branding
The Quadruple Helix Communication Model in Yogyakarta’s Creative City Development
Clash of Two Identities
Branding in policy translation
Spatial relationship of city branding strategy adoption in megacity regions
The sense of place and its influence on place branding
Impact of flagship projects on the recovery of a city post-disaster
Public Branding in the Digital Age
The ‘commodified’ colonial past in small cities
Exploring street graphics
Relevance for tourist visiting decisions – destination branding vs destination image
Military-assisted postwar public housing in Sri Lanka
From city promotion via city marketing to city branding
Macroeconomic determinants of high-tech migration in China
Politicizing, policizing and beyond neoliberalism
From city marketing to city branding
Cities in the Experience Economy
Cities and the Creative Class
Cities and the Creative Class
Oslo’s new Opera House
Creative Cities
Flagship developments and the physical upgrading of the post‐socialist inner city
Changing patterns of urban public space
The image of the creative city
City Marketing, Image Reconstruction and Urban Regeneration
Theorising Urban Playscapes
City Branding
Struggling with the Creative Class
| Citations per year | 2.43 |
|---|---|
| Citation span | 2019 - 2026 (8) |
| Highly cited | No |