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A Case Study of Arteconomy – Building a bridge between art and enterprise

Belgian businesses stimulate creativity and innovation through art

Bibliographic Data

ID23239496
AuthorsHerman Van Den Broeck (Ghent University), Eva Cools (Vlerick Business School), Tine Maenhout (Vlerick Business School)
Year2008
Volume14
Issue5
Pages573-587
Publication date2008-11-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Management & Organization (JOURNAL)
Journal identifiersISSN: 1833-3672 • E-ISSN: 1839-3527
PublisherCambridge University Press (CUP) (PUBLISHER)
DOI10.5172/jmo.837.14.5.573
OpenAlexW2015975524
LanguageEN
Citations received2
References cited1

In a world where there has long since been more at play than functionality and cost price, we need creative innovation more than ever before. Organizations are trying to find ways to embed more creativity, more innovative potential, and more entrepreneurship into the everyday running of their businesses. They are constantly in search of effective ways to make their organization's culture better equipped for change. The Belgian non-profit organization Arteconomy has developed a method for doing this, by bringing business people and artists together in a series of particularly unique projects. In this paper, you can read about the philosophy that give rise to Arteconomy and the pioneering work that preceded it. The paper describes two specific projects that provide a concrete illustration of the arteconomy approach in two Belgian textile firms: ‘The Dragon of Deerlijk’ at Promo Fashion and ‘The Walk’ at Concordia Textiles. This paper is particularly relevant to illustrate change as an organizational process and to demonstrate how organizations can stimulate employees' creative skills.

Bridge (graph theory) · Business · Creativity · Economics · Entrepreneurship · Knowledge management · Management · Organizational culture · Political science · Process (computing) · Profit (economics) · Public relations · Sociology · Artistic and Creative Research · Computer Science · Creativity in Education and Neuroscience · Cultural Industries and Urban Development · Marketing

  • The art of entrepreneurial market creation

    Open Access•Kathryn Lehman, Kim Lehman et al.•Journal of Research in Marketing…•2014

  • A two-wave quasi-experimental intervention study of a participatory visual art intervention

    Pekka Seppala, Heli Ansio et al.•Arts & Health•2018

Unique citing works2
Citations per year0,17
Citation span2014 - 2018 (5)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 2

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