Influence of parasocial relationship between digital celebrities and their followers on followers’ purchase and electronic word-of-mouth intentions, and persuasion knowledge
Bibliographic Data
| ID | 23360784 |
|---|---|
| Authors | K Hwang (0000-0002-9754-5749, Chung-Ang University, corresponding author), Qi Zhang (0009-0000-5229-2496, Chung-Ang University) |
| Year | 2018 |
| Volume | 87 |
| Pages | 155-173 |
| Publication date | 2018-10-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Computers in Human Behavior (JOURNAL) |
| Journal identifiers | ISSN: 0747-5632 • E-ISSN: 1873-7692 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/j.chb.2018.05.029 |
| OpenAlex | W2803475921 |
| Language | EN |
| Citations received | 128 |
| References cited | 136 |
Advertising · Empathy · Gratification · Loneliness · Persuasion · Word of mouth · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Media Influence and Health · Psychology · Social Psychology
Effects of Online Social Interaction and Social Capital on Brand Relationship Quality in Medical Tourism Industry
The Correlations among Social Interaction, Knowledge Sharing and Innovation Capability- Case on Medical Technology Industry
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Fancying the New Rich and Famous? Explicating the Roles of Influencer Content, Credibility, and Parental Mediation in Adolescents’ Parasocial Relationship, Materialism, and Purchase Intentions
‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing
False idols
“Stop the unattainable ideal for an ordinary me!” fostering parasocial relationships with social media influencers
Who Relies on Social Media Influencers for Political Information? A Cross-Country Study Among Youth
The Impact of Fitness Influencers on a Social Media Platform on Exercise Intention during the Covid-19 Pandemic
Understanding Continuance Intention Determinants to Adopt Online Health Care Community
Influence leads intention
Exploring the impact of beauty vloggers’ credible attributes, parasocial interaction, and trust on consumer purchase intention in influencer marketing
The persuasive power of social media influencers in brand credibility and purchase intention
Effects of heuristic and systematic cues on perceived content credibility of Sina Weibo influencers
Mapping the knowledge-consumer behavior nexus
Sponsored content in the context of short-format SM journalism
The impact of human and virtual endorsements on advertising effectiveness
Menggali peran digital fitness influencer terhadap parasocial interaction dan fan citizenship behaviour
Parasocial relationship as a social-cognitive pathway in influencer marketing
Influencer marketing and Gen Z's purchase intentions
Impact of Spatial Presence on Charitable Behavior in the Metaverse
Deixe Seu Like
Podvertising II
Relacje paraspołeczne i ich znaczenie dla funkcjonowania psychicznego
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Why People Use TikTok (Douyin) and How Their Purchase Intentions Are Affected by Social Media Influencers in China
Self-Disclosure Enhances the Mitigating Role of Parasocial Relationships in Influencer-Brand Incongruence
Parasocial Interaction Message Elements and Disclosure Timing in Nano- and Microinfluencers’ Sponsored Content As Alternative Explanations for Follower Count’s Influence on Engagement
Influencers As Endorsers and Followers As Consumers
Followers’ Cognitive Elaboration of Sponsored Influencer Content
Unpacking Unboxing Video-Viewing Motivations
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Effects of travel vloggers’ attributes on tourists’ intention
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“Whether and how digital celebrities make us hungry for travel?”—An exploration of broadening and constructing perspectives on gastronomic tourism
Tourist Destination Image Projected by YouTube Travel Videos
The formation of parasocial relationships in tourism social media
Beyond the Screen
Sweet escape
How do male livestreamers trigger female purchase intention? The role of parasocial romantic relationships
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A Content Analysis of Social Media influencers’ “What I Eat in a day” Vlogs on YouTube
Examining the role of social media influencers in service failure and recovery strategies
Be my friend! Cultivating parasocial relationships with social media influencers
Followers' problematic engagement with influencers on social media
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Oops, I've overshared! When social media influencers' self-disclosure damage perceptions of source credibility
“You are a virtual influencer!”
Influence mechanism of consumers’ characteristics on impulsive purchase in E-commerce livestream marketing
Finding love in online games
A protective buffer or a double-edged sword? Investigating the effect of “parasocial guanxi” on consumers’ complaint intention in live streaming commerce
Virtual influencers’ attractiveness effect on purchase intention
Parasocial relationship in the context of the Covid-19 pandemic
Effect of online review sentiment on product sales
From social media diet to public riot? Engagement with “greenfluencers” and young social media users' environmental activism
The role of wishful identification, emotional engagement, and parasocial relationships in repeated viewing of live-streaming games
How live streaming influences trust in social commerce
Two together is better than two apart
Are many too much? Examining the effects of multiple influencer endorsements from a persuasion knowledge model perspective
When influencers promote unhealthy products and behaviours
Patient influencers’ promotion of prescription drugs on Instagram
Blind trust? The importance and interplay of parasocial relationships and advertising disclosures in explaining influencers’ persuasive effects on their followers
Social media influencer marketing
How does persuasion knowledge differ between humanlike virtual influencers and human influencers
Keeping up with influencers
Beyond ‘ I fancy you ’
The disclosure paradox
Falling on dead ears
Patient influencer
Patients as health influencers
The influence of informative and normative features of social e-commerce UGC on consumers’ purchase intention
Heavy social networking and online compulsive buying
Authentically Fake? How Consumers Respond to the Influence of Virtual Influencers
Social Media Influencers and Followers
Celebrities As Brand Shields
Using social media for health
Forecasting impulsive consumers driven by macro-influencers posts
The influence of Instagram on mental well-being and purchasing decisions in a pandemic
Close encounters with the virtual kind
Making and breaking relationships on social media
Managing the Transparency Paradox Of Social-Media Influencer Disclosures
Organic food and Instagram health and wellbeing influencers
Organic food adoption among young consumers
How virtual influencers’ identities are shaped on Chinese social media
Greenfluencing. The Impact of Parasocial Relationships with Social Media Influencers on Advertising Effectiveness and Followers’ Pro-environmental Intentions
Mapping the evolution of virtual characters in digital culture
Did Deadpool Save a City? The Social and Economic Impact of “Welcome to Wrexham”
Social media networks as platforms for culture and identity interplay among Qatari youth
Voters' voting intention
Twitter interaction between audiences and influencers. Sentiment, polarity, and communicative behaviour analysis methodology
Does YouTube shape conspiracy mentality? A three-way interaction effect of partisan YouTube channel use, like-Minded discussion, and interest in politics
Influencer Marketing and Tourist Behaviour
The role of para-social relationship in live streaming virtual gift purchase
Empathy and Moral Development
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Empathy for Pain Involves the Affective but not Sensory Components of Pain
The Relationship of Loneliness and Social Anxiety with Children's and Adolescents' Online Communication
Making Sense of Self-Esteem
Excessive use of mobile social networking sites and poor academic performance
Parasocial Interaction
The Empathy Quotient
Effects of Price, Brand, and Store Information on Buyers' Product Evaluations
Impact of Motivation, Attraction, and Parasocial Interaction on Talk Radio listening
Revealing the ‘real’ me, searching for the ‘actual’ you
Going Native
A Theory of Narrative Empathy
The neuronal basis and ontogeny of empathy and mind reading
The development and initial validation of the Social and Emotional Loneliness Scale for Adults (Selsa)
Attribution in Social and Parasocial Relationships
Empathy and embodied experience in virtual environment
On the evaluation of structural equation models
A new criterion for assessing discriminant validity in variance-based structural equation modeling
A Short Scale for Measuring Loneliness in Large Surveys
Sponsorship Disclosure
Loneliness and social uses of the Internet
Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users
Developing a Model of Adolescent Friendship Formation on the Internet
A research on effectiveness of Facebook advertising on enhancing purchase intention of consumers
Relationships Between Blogs as Ewom and Interactivity, Perceived Interactivity, and Parasocial Interaction
Determinants of consumer engagement in electronic word-of-mouth (eWOM) in social networking sites
Cultural difference in motivations for using social network sites
When Social Networking Is Not Working
Analysis of the psychological traits, Facebook usage, and Facebook addiction model of Taiwanese university students
Personality and Self-Esteem as Predictors of Young People's Technology Use
The relationship between addictive use of social media, narcissism, and self-esteem
In Defense of the Internet
Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands
Following Celebrities’ Tweets About Brands
Empathy
Parasocial relationships and self‐discrepancies
Acceptance and Rejection of Pets and Parasocial Others Cause Corresponding Changes in the Self's Perceived Relational Value
Individual Differences as Predictors of Social Networking
Explicating user behavior toward multi-screen adoption and diffusion
Why People Watch Soap Opera
Uses and Gratifications Research
The revised Ucla Loneliness Scale
Social and emotional loneliness
Development and validation of a scale for measuring state self-esteem
Once hurt, twice hurtful
Self-esteem as an interpersonal monitor
Bowling Alone
Social media and loneliness
The need to belong
Forewarned and forearmed? Two meta-analysis syntheses of forewarnings of influence appeals
Effects of Disclosing Sponsored Content in Blogs
The Role of Consumer Narrative Enjoyment and Persuasion Awareness in Product Placement Advertising
Kids These Days
The Persuasion Knowledge Model
Mood Adjustment to Social Situations Through Mass Media Use
Loneliness, Parasocial Interaction, and Local Television News Viewing
Parasocial Interaction and Parasocial Relationship
Are Close Friends the Enemy? Online Social Networks, Self-Esteem, and Self-Control
| Unique citing works | 128 |
|---|---|
| Citations per year | 18,29 |
| Citation span | 2019 - 2026 (8) |
| Citation velocity | current |
| Highly cited | Yes |
| Citation types | Neutral: 124 |