Anthropology in Design and Product Development
Bibliographic Data
| ID | 23655313 |
|---|---|
| Authors | Crysta Metcalf (corresponding author) |
| Year | 2013 |
| Pages | 258-265 |
| Publication date | 2013-03-22 |
| Open Access | Yes |
| Type | OTHER |
| Venue | A Handbook of Practicing Anthropology (JOURNAL) |
| Publisher | Wiley (PUBLISHER • GB) |
| DOI | 10.1002/9781118486597.ch23 |
| OpenAlex | W1571237864 |
| ISBN | 9781118486597 |
| Language | EN |
| References cited | 5 |
This chapter is about what it means and what it's like to be a design anthropologist working in new product development and high tech innovation. The author describes her work in a team of designers, and talks about how the overarching corporate culture both enables and constrains the work, stressing on teamwork, synergy, and transdisciplinary thinking as the keys to successful performance. Learning the language and learning about the discipline of those you work with takes care of influencing those you work with closely, but it is still a challenge to influence others in the company. The long-term research agenda for the author's team is to answer three questions: (1) How do people engage in media experiences across contexts, communities, and devices? (2) What media-based content creation, curation, and consumption experiences answer users’ wants and needs? (3) what interaction paradigms are appropriate for different media contexts, communities, and devices?
Business · Design Thinking · Engineering ethics · Human–computer interaction · Knowledge management · New product development · Political science · Product (mathematics) · Sociology · Teamwork · Work (physics) · Computer Science · Digital Communication and Language · Engineering · Innovative Human-Technology Interaction · Language, Discourse, Communication Strategies · Marketing
| Highly cited | No |
|---|