Marketing social science
Bibliographic Data
| ID | 2810992 |
|---|---|
| Authors | Irving Louis Horowitz (corresponding author) |
| Year | 1979 |
| Volume | 17 |
| Issue | 1 |
| Pages | 12-19 |
| Publication date | 1979-11-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Society (JOURNAL) |
| Journal identifiers | ISSN: 0147-2011 • E-ISSN: 1936-4725 |
| Publisher | Springer Science and Business Media LLC (PUBLISHER) |
| DOI | 10.1007/bf02701544 |
| OpenAlex | W2088457971 |
| Language | EN |
| Citations received | 3 |
Business · Political science · Public relations · Social marketing · Sociology · Management and Marketing Education · Marketing
| Unique citing works | 3 |
|---|---|
| Citations per year | 0,07 |
| Citation span | 1982 - 1985 (4) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 3 |