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Racialised Self-Marketisation

The Importance of Accounting for Neoliberal Rationality Within Manifestations of Internalised Racism

Bibliographic Data

ID3639636
AuthorsAdam Z Seet (0000-0002-9563-9346, The University of Melbourne, corresponding author)
Year2019
Volume40
Issue2
Pages155-171
Publication date2019-03-04
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Intercultural Studies (JOURNAL)
Journal identifiersISSN: 0725-6868 • E-ISSN: 1469-9540
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/07256868.2019.1577227
OpenAlexW2920185018
LanguageEN
Citations received5
References cited48

This article explores the impact of neoliberal rationality within manifestations of internalised racism. In doing so, it combines research on internalised racial oppression, race-relations in the contemporary Australian zeitgeist, and work on neoliberal subjectivities. Drawing on these, the article explains how internalising a contaminated notion of the universal subject is an important dynamic to consider within the phenomenon of internalised racism. This leads to examining how globalised hegemonic racialised ideology in the form of white colonial supremacy interacts with a growing economic rationalism, rendering racialised subjects to think of and conduct themselves as one would a business. It is in the navigating of these racialised neoliberal social spaces that fosters the drive for ‘self-marketisation’, leading to the interplay of two connected dynamics for the racialised: the accumulation of whiteness-as-capital, and the subsequent ostentatious display of one's accumulated whiteness. Overall, the article argues for the importance of accounting for neoliberal rationality as a lens for viewing manifestations of internalised racism in the Australian context

Critical race theory · Economics · Hegemony · Homo economicus · Ideology · Oppression · Political science · Politics · Positive economics · Racism · Rationality · Social science · Sociology · Gender Diversity and Inequality · Gender Studies · Gender, Feminism, and Media · Law · Race, History, and American Society

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Unique citing works5
Citations per year1
Citation span2021 - 2026 (6)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 5

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