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Insects are not 'the new sushi

Theories of Practice and the Acceptance of Novel Foods

Bibliographic Data

ID3977246
AuthorsJonas House (0000-0002-6003-8276, Sociology of Consumption and Households Group, Wageningen University, Wageningen, Netherlands, corresponding author)
Year2019
Volume20
Issue9
Pages1285-1306
Publication date2019-11-22
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSocial & Cultural Geography (JOURNAL)
Journal identifiersISSN: 1464-9365 • E-ISSN: 1470-1197
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/14649365.2018.1440320
OpenAlexW2788956518
LanguageEN
Citations received23
References cited37

Food geographies have long grappled with the interplay between production and consumption. Theories of practice offer productive new ways of conceptualising the mutual implication of supply and demand in shaping food consumption, yet little work has approached the subject of novel foods from this perspective. This paper applies practice-theoretic analysis to two novel foods, aiming to demonstrate the utility of the approach for a number of substantive areas and to extend conceptual and theoretical debates within food geographies. The paper compares sushi (a novel food successfully established in the US in the 1960s) and insects (a novel ‘sustainable’ protein source for Western markets, which to date has been relatively unsuccessful). Many accounts portray sushi’s success as the result of marketing efforts and the role of a ‘gateway dish’, arguing that insects – as ‘the new sushi’ – can follow this model to achieve widespread acceptance. It is argued that sushi’s initial Western establishment was instead due to pre-existent practices ‘carried’ to a new location, where the practices’ relevant constituent elements were also present. Conversely, European food insects are not clearly assimilable within pre-existing practices; instead, integration into existing food practices has been attempted. Such efforts are demonstrably problematic

Business · Consumption (sociology · Economics · Gateway (web page · Perspective (graphical · Production (economics · Social science · Sociology · Subject (documents · Sustainable consumption · Work (physics · Computer Science · Culinary Culture and Tourism · Insect Utilization and Effects · Organic Food and Agriculture · Marketing

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Unique citing works23
Citations per year2,88
Citation span2018 - 2026 (9)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 22

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