Developing tourism products in line with Islamic beliefs
Some insights from Nabeul-Hammamet
Bibliographic Data
| ID | 3979607 |
|---|---|
| Authors | Michele Carboni (0000-0002-9348-4758, CRENoS, Centre for North South Economic Research, Cagliari, Italy, corresponding author), Carlo Perelli (0000-0003-2147-2894, CRENoS, Centre for North South Economic Research, Cagliari, Italy), Giovanni Sistu (CRENoS, Centre for North South Economic Research, Cagliari, Italy) |
| Year | 2017 |
| Volume | 22 |
| Issue | 1 |
| Pages | 87-108 |
| Publication date | 2017-01-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | The Journal of North African Studies (JOURNAL) |
| Journal identifiers | ISSN: 1362-9387 • E-ISSN: 1743-9345 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/13629387.2016.1239078 |
| OpenAlex | W2527347142 |
| Language | EN |
| Citations received | 2 |
| References cited | 38 |
In recent years, the interest of both the tourism industry and the academic world in Muslims as consumers with specific requirements has grown remarkably. Attracting Muslim tourists is considered a good business opportunity in an increasing number of Muslim and non-Muslim countries. Tunisia is one of the most important destinations for international tourism in the Middle East and North Africa. Despite being a Muslim-majority country, no significant effort has been made as yet to reach the growing demand for tourism products in line with Islamic beliefs. This study investigates the opinions of a group of 19 key informants in Nabeul–Hammamet concerning the possibility of developing such products. This research shows that tourism operators are becoming progressively more familiar with the global opening up to products designed for Muslim consumers. Opportunities offered by this segment have been recognised, and clear signs are emerging of a proactive attitude towards Muslim-oriented tourism as a differentiation too
Advertising · Business · Destinations · Geography · Islam · Middle East · Muslim world · Political science · Tourism · Tourism geography · Halal products and consumer behavior · Islamic Finance and Banking Studies · Law · Religious Tourism and Spaces · Marketing
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| Unique citing works | 2 |
|---|---|
| Citations per year | 0,29 |
| Citation span | 2019 - 2026 (8) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 2 |