The language of television advertising
Bibliographic Data
| ID | 4092892 |
|---|---|
| Authors | Eirlys E Davies |
| Year | 1986 |
| Volume | 68 |
| Issue | 2-3 |
| Pages | 257-263 |
| Publication date | 1986-03-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Lingua (JOURNAL) |
| Journal identifiers | ISSN: 0024-3841 • E-ISSN: 1872-6135 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/0024-3841(86)90007-0 |
| OpenAlex | W2119024972 |
| Language | EN |
| Citations received | 21 |
Advertising · Business · Linguistics · Television advertising · Digital Communication and Language · Lexicography and Language Studies · Marketing and Advertising Strategies · Philosophy · Psychology
Black
An Evolutionary Psychology of Gricean Cooperation
The Oxford Handbook of Lying
Advertising sounds as cultural discourse
Eyeplay
Questions as suggestions
The Discourse of Arabic Advertising
Visual literacy and manipulation
A utilização de tabus enquanto estratégia publicitária
Global marketing translation and localization for French-speaking countries
Convergence of English in Russian TV commercials
English in advertising
The power and politics of English
Acta Academica, Supplementum 2 (multilingualism and the media)
Evolución en el conocimiento sobre las estrategias y fines de la publicidad televisiva en niños y adolescentes
Curvy, hunky, kinky’
Informational and Interactional Functions of Slogans and Sayings in the Discourse of a Support Group
The local and global imagery of women in Russian advertising
English in Advertising
The linguistic aestheticization of food
Metadiscourse in online advertising
| Unique citing works | 21 |
|---|---|
| Citations per year | 0,38 |
| Citation span | 1970 - 2022 (53) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 19 |