Rethinking Leisure Tourism

From the Perspective of Tourist Touch Points and Perceived Well-being

Bibliographic Data

ID4182013
AuthorsChang Chen (0000-0003-4937-8103, Jeonbuk National University, corresponding author), Zhaojun Teng (0000-0002-2741-3580, Henan University of Economic and Law, corresponding author), Chunyi Lu (0000-0002-6763-6543, Shanghai Lixin University of Accounting and Finance), M A Hossain (0000-0002-8217-6610, Hajee Mohammad Danesh Science and Technology University), Y Fang (0000-0002-3050-5531, Shanghai Lixin University of Accounting and Finance, corresponding author)
Year2021
Volume11
Issue4
Publication date2021-10-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSAGE Open (JOURNAL)
Journal identifiersISSN: 2158-2440 • E-ISSN: 2158-2440
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/21582440211059180
OpenAlexW4200534593
LanguageEN
Citations received12
References cited59

The current study empirically examines an integrative model linking multiple types of touch points in tourism experience, hedonic well-being, eudaimonic well-being, revisit intention, and online word of mouth, in response to the calls to revitalize tourism and achieve sustainable development. The research relied on "Nong Jia Le," an important representative survey on leisure tourism. The questionnaire was developed based on prior studies, then translated into Chinese and set up in an online survey system. In total, 316 respondents were ultimately gathered for analysis. Principal component analysis was used to test the reliability and validity of each construct, and a structural equation model was used to test the hypotheses. The findings show that tourism experiences derived from partner-owned, customer-owned, and social touch points positively affect perceived hedonic and eudaimonic well-being, while experiences derived from destination-owned touch points only positively influence hedonic well-being. In addition, both hedonic and eudaimonic well-being significantly affect consumers' intention to revisit the destination and to spread word of mouth online. This study fills in a gap in leisure tourism literature by proposing the merits of touch points in tourism experience and placing importance on conceptions of eudaimonia. More importantly, the current research offers important social and economic considerations that can contribute to the sustainable growth of leisure tourism

Advertising · Business · Computer-assisted web interviewing · Eudaimonia · Geography · Political science · Structural equation modeling · Sustainable tourism · Tourism · Word of mouth · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Psychology · Social Psychology · Marketing

Tools

Open DOIOpen Access