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Conversion to Organic Farming

A Typical Example of the Diffusion of an Innovation

Bibliographic Data

ID4445848
AuthorsSusanne Padel (0000-0001-7762-5592, University of Wales, corresponding author)
Year2001
Volume41
Issue1
Pages40-61
Publication date2001-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSociologia Ruralis (JOURNAL)
Journal identifiersISSN: 0038-0199 • E-ISSN: 1467-9523
PublisherWiley (PUBLISHER • GB)
DOI10.1111/1467-9523.00169
OpenAlexW2089401005
LanguageEN
Citations received116
References cited1

This paper reviews a large number of studies of organic farmers carried out in several countries over a period of about twenty years, and critically assesses whether or not the results appear to fit the framework of the adoption/diffusion model. After a summary of the adoption/diffusion model and a short description of organic farming and its development in Europe, the personal and social characteristics of early adopters of other innovations are compared with the conversion process to organic farming. Most of the studies reviewed, particularly the earlier ones, were carried out at a time when the organic sector was small and the diffusion of organic farming was at the so-called innovation stage. The first organic farmers showed similar characteristics to innovators of other environmental innovations and faced problems that were typically associated with this stage, such as opposition in the farming community and social isolation. Several similarities between the studied organic farmers and early adopters of other innovations were identified and the overall conclusion appears therefore justified that the model can be used to gain some further understanding of the diffusion processes of organic farming and the individual adoption or conversion decision

Agricultural economics · Agricultural science · Agriculture · Business · Diffusion · Early adopter · Economics · Geography · Innovation diffusion · Opposition (politics) · Organic farming · Organic product · Political science · Agricultural Innovations and Practices · Environmental Science · Marketing · Organic Food and Agriculture · Sustainable Agricultural Systems Analysis

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Unique citing works116
Citations per year4,64
Citation span2001 - 2026 (26)
Citation velocitycurrent
Highly citedYes
Citation typesNeutral: 105

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