Skip to main content

ETHNOS_APP

Home • Search • Journals • List 0

The selection of creative ideas after individual idea generation

Choosing between creativity and impact

Bibliographic Data

ID5266552
AuthorsEric F Rietzschel (0000-0003-2805-4935, University of Groningen, corresponding author), Bernard A Nijstad (0000-0001-7882-8447, University of Amsterdam), Wolfgang Stroebe (0000-0003-2767-2838, Utrecht University)
Year2010
Volume101
Issue1
Pages47-68
Publication date2010-02-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueBritish Journal of Psychology (JOURNAL)
Journal identifiersISSN: 0007-1269 • E-ISSN: 2044-8295
PublisherWiley (PUBLISHER • GB)
DOI10.1348/000712609x414204
PMID19267959
OpenAlexW2121656285
LanguageEN
Citations received51
References cited27

It is commonly assumed that successful innovation depends on creative idea generation: the more ideas are generated, the higher the probability of selecting a very good idea should be. However, research has shown that people do not perform optimally at idea selection and that ideational output may not contribute much to creative idea selection. The present studies aim to explain this phenomenon. We identified the strong tendency of our participants to select feasible and desirable ideas, at the cost of originality, as the main reason for their poor selection performance. Two manipulations of participants' processing of the available ideas (exclusion instructions and quality ratings) had no effect on selection effectiveness. In contrast, explicitly instructing participants to select creative or original ideas did improve selection effectiveness with regard to idea originality, but at the same time decreased participants' satisfaction and the rated effectiveness of chosen ideas. Results are discussed in relation to an effectiveness-originality trade off

Cognitive psychology · Cognitive science · Contrast (vision) · Creative problem-solving · Creativity · Epistemology · Ideation · Machine learning · Originality · Phenomenon · Quality (philosophy) · Relation (database) · Selection (genetic algorithm) · Value (mathematics) · Artificial Intelligence · Behavioral Health and Interventions · Computer Science · Creativity in Education and Neuroscience · Psychology · Social Psychology · Team Dynamics and Performance

  • Greater psychological distance, better creative-idea selection

    Open Access•Yiwen Zhang, Xiaowen Wang et al.•BMC Psychology•2025

  • Simulating Creativity from a Systems Perspective

    Open Access•Cara H Kahl, Hans Lauge Hansen et al.•Journal of Artificial Societies…•2015

  • Crowdsourcing New Product Ideas over Time

    Open Access•Barry L Bayus•Management Science•2013

  • The Bias Against Creativity

    Open Access•Jennifer S Mueller, Jennifer Mueller et al.•Psychological Science•2012

  • A Lifespan Perspective on Creativity and Innovation at Work

    Eric F Rietzschel, Hannes Zacher et al.•Work Aging and Retirement•2016

  • Creative thinking in artistic creation

    Open Access•Rouqin Wu, Jianxiong Fan et al.•Thinking Skills and Creativity•2026

  • AI delivers creative output but struggles with thinking processes

    Open Access•Man Zhang, Ying Li et al.•Thinking Skills and Creativity•2026

  • Supporting convergent thinking in entrepreneurship education

    Open Access•Mohammadreza Farrokhnia, Omid Noroozi et al.•Journal of Further and Higher…•2026

  • Testing conditions and creative performance

    Sameh Said‐metwaly, Sameh Said-Metwaly et al.•Psychology of Aesthetics…•2020

  • Visualizing Collective Idea Generation and Innovation Processes in Social Networks

    Open Access•Yiding Cao, Yingjun Dong et al.•IEEE Transactions on Computational…•2023

  • Conflict side of creativity

    Open Access•Ahmad Adeel, Daisy Mui Hung Kee et al.•Frontiers in Public Health•2022

  • Does relationship conflict reduce novel idea communication through perceived leader openness? Power distance orientation as a moderator

    Open Access•Ming‐hong Tsai, Ming-Hong Tsai•International Journal of Conflict…•2024

  • The Evaluation and Selection of Creative Ideas in Educational Settings

    Open Access•Kim van Broekhoven•Creativity Research Journal•2025

  • “My Brain Said That … ”

    Kelly Berthiaume, Acar et al.•Creativity Research Journal•2025

  • A Dynamic Intelligent Recommendation Method Based on the Analytical ER Rule for Evaluating Product Ideas in Large-Scale Group Decision-Making

    Open Access•Yuan‐Wei Du, Yu-Kun Shan•Group Decision and Negotiation•2021

  • Group‐ AI Collaboration Enhances Creativity Performance

    Open Access•Zhihao Zhou, Letao Xiao et al.•Journal of Computer Assisted…•2026

  • Converting consumer-generated content into an innovation resource

    Open Access•Jie Lin, Chao Wang et al.•Technological Forecasting and…•2022

  • Exploring idea selection in open innovation communities

    Open Access•Na Li, Yuxiang Zhao et al.•Technological Forecasting and…•2025

  • Stimulating Creativity

    Open Access•Xiaojing Gu, Simone M Ritter et al.•The Journal of Creative Behavior•2022

  • Innovation in Virtual Teams

    Open Access•Jonali Baruah, Keesha Green•The Journal of Creative Behavior•2023

  • Internet Use and Creative Thinking in the Alternative Uses Task

    Open Access•Mercedes T Oliva, Benjamin C Storm•The Journal of Creative Behavior•2023

  • Aiming at Creativity and Ending up with a Range from Low‐Hanging Fruits to Foolishness

    Open Access•Nicolas Pichot, Boris Forthmann et al.•The Journal of Creative Behavior•2024

  • What Makes an Idea Risky? The Relations between Perceptions of Idea Novelty, Usefulness, and Risk

    Open Access•Melissa G Keith, Lindsey M Freier et al.•The Journal of Creative Behavior•2024

  • A Multifaceted Approach to Measure Creativity across Cultures

    Open Access•Tal Ivancovsky, Simone Shamay-Tsoory et al.•The Journal of Creative Behavior•2021

  • Originality vs. Appropriateness

    Open Access•Mei Zheng, Weihua Niu et al.•The Journal of Creative Behavior•2023

  • The Interplay between Individuals and Teams in Producing Original Work

    Open Access•Erwan Bellard, Nathalie Delobbe•The Journal of Creative Behavior•2023

  • What Good is Charitable Giving for the Giver? The Combined Effect of Charitable Giving and Construal Level on Giver Creativity

    Open Access•Yunchul Shin, Sujin Lee•The Journal of Creative Behavior•2021

  • How to overcome biases against creativity

    Open Access•Moritz Reis, Wilfried Kunde•Cognition•2024

  • Ideas in the Space Between

    Open Access•Poornika Ananth, Sharon Harvey•Administrative Science Quarterly•2023

  • Social context

    Open Access•Rikki Nouri, Miriam Erez et al.•Journal of Organizational Behavior•2014

  • Innovative ideas desire earlier communication

    Open Access•Paul Hangsan Ahn, Lyn M Van Swol et al.•Journal of Behavioral Decision…•2023

  • Motivated information processing, social tuning, and group creativity

    Myriam N Bechtoldt, Carsten K W De Dreu et al.•Journal of Personality and Social…•2010

  • Novelty seeking is linked to openness and extraversion, and can lead to greater creative performance

    Open Access•Małgorzata A Gocłowska, Simone M Ritter et al.•Journal of Personality•2019

  • Stability of Assessment Using Creativity‐Related Indices

    Open Access•Hitoshi Terai, Kazuhisa Miwa et al.•Japanese Psychological Research•2024

  • The effect of rank‐ordering strategy on creative idea selection performance

    Open Access•Yuxi Zhu, Simone M Ritter et al.•European Journal of Social…•2021

  • Variability in the Effects of Mood and Cognitive Stimulation on Creative Generation

    Open Access•Bedirhan Gültepe, Cantürk Akben et al.•The Journal of Creative Behavior•2025

  • Genius begins at home

    Open Access•Niklas K Steffens, Alexander Haslam et al.•British Journal of Psychology•2017

  • A different perspective

    Sharon Harvey, Sarah Harvey•Journal of Experimental Social…•2013

  • Building on the ideas of others

    Open Access•Nicholas W Kohn, Paul B Paulus et al.•Journal of Experimental Social…•2011

  • Creative responses to imminent threats

    Open Access•Yujie Cheng, Matthijs Baas et al.•Journal of Experimental Social…•2017

  • Creativity

    Open Access•Yuxi Zhu, Simone M Ritter et al.•Journal of Experimental Social…•2017

  • The ACT‐ON Ideas Framework

    Open Access•Tin L Nguyen, Rohan Prabhu•The Journal of Creative Behavior•2025

  • Contributions of Metacognition to Creative Performance and Behavior

    Open Access•Izabela Lebuda, Mathias Benedek•The Journal of Creative Behavior•2025

  • Comparing Virtual Brainwriting and Video‐Based Brainstorming in Groups With Perceived Functional Diversity or Similarity

    Open Access•Jonali Baruah, Edgar Jiménez et al.•The Journal of Creative Behavior•2025

  • The Effect of Novelty and Usefulness on Creative Idea Adoption

    Open Access•Mingchuan Yu, Xiaotong Liu et al.•The Journal of Creative Behavior•2025

  • Exploring Group Creativity in Face‐To‐Face Versus Virtual Settings

    Open Access•Dermot Breslin•The Journal of Creative Behavior•2025

  • Internal and external exploration for public service innovation–Measuring the impact of a climate for creativity and collaborative diversity on innovation

    Open Access•Chesney Callens, Jan Wynen et al.•Public Policy and Administration•2022

  • Assessing novelty, feasibility and value of creative ideas with an unsupervised approach using GPT-4

    Open Access•Felix B Kern, Chien‐te Wu et al.•British Journal of Psychology•2024

  • Culture, Creativity, and Innovation

    Open Access•Letty Y-Y Kwan, Angela K-Y Leung et al.•Journal of Cross-Cultural…•2018

  • Novelty and Usefulness Trade-Off

    Open Access•Marina Mccarthy, Chao C Chen et al.•Journal of Cross-Cultural…•2018

  • On Breaking Functional Fixedness

    Open Access•Sara Caprioli, Christoph Fuchs et al.•Journal of Consumer Research•2023

  • The Concept of Creativity

    Open Access•Robert J Sternberg, Todd Lubart et al.•Handbook of Creativity•1998

  • Creative productivity

    Dean K Simonton•Psychological Review•1997

  • Forming inferences about some intraclass correlation coefficients.

    Kenneth O Mcgraw, Senya Wong et al.•Psychological Methods•1996

  • Elimination by aspects

    Amos Tversky•Psychological Review•1972

  • Choosing versus rejecting

    Open Access•Eldar Shafir•Memory & Cognition•1993

  • Sparkling Fountains or Stagnant Ponds

    Open Access•Michael West•Applied Psychology•2002

  • Elimination and Inclusion Procedures in Judgment

    Open Access•Ilan Yaniv, Yaacov Schul•Journal of Behavioral Decision…•1997

  • Effects of Simple Instructional Biases upon Performance in the Unusual Uses Test

    Mary E Manske, Gary A Davis•The Journal of General Psychology•1968

  • Productivity is not enough

    Open Access•Eric F Rietzschel, Bernard A Nijstad et al.•Journal of Experimental Social…•2005

  • A Behavioral Model of Rational Choice

    Herbert A Simon•The Quarterly Journal of Economics•1955

  • Implicit theories of intelligence, creativity, and wisdom

    Robert J Sternberg•Journal of Personality and Social…•1985

  • Productivity loss in brainstorming groups

    Michael Diehl, Wolfgang Stroebe•Journal of Personality and Social…•1987

  • Intraclass correlations

    Patrick E Shrout, Joseph L Flei et al.•Psychological Bulletin•1979

Unique citing works51
Citations per year3,19
Citation span2010 - 2026 (17)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 49

Tools

Open DOISci-HubOpen Access
Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae