Common Sense Slimming' - How the contribution of Joan Robins, television's 'afternoon cook', was not the perfect-fit for the culture of the BBC in the 1950s
Bibliographic Data
| ID | 5681906 |
|---|---|
| Authors | Kevin Geddes (0000-0002-4627-8425, Edinburgh Napier University, corresponding author) |
| Year | 2022 |
| Volume | 17 |
| Issue | 3 |
| Pages | 254-268 |
| Publication date | 2022-09-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Critical Studies in Television The International Journal of Television Studies (JOURNAL) |
| Journal identifiers | ISSN: 1749-6020 • E-ISSN: 1749-6039 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/17496020221103469 |
| OpenAlex | W4280601821 |
| Language | EN |
| References cited | 8 |
Cooking on television after WWII mainly addressed 'the housewife' audience, while women themselves were presenting television cooking programmes. History has largely forgotten the presenter Joan Robins, who appeared alongside Philip Harben and Marguerite Patten on BBC broadcasts of the late 1940s and 1950s. Robins specialised in 'common-sense' cookery, nutrition, and health, including a controversial slimming programme that featured advice that was later disputed by the British Medical Association. Robins' ideas and innovations were not always welcomed by the BBC, who preferred more straightforward cookery demonstrations, resulting in her turning her back on broadcasting to concentrate on her other careers
Art · Housewife · Media studies · Sociology · Computer Science · Culinary Culture and Tourism · Decadence, Literature, and Society · Gender Studies · Historical Studies on Reproduction, Gender, Health, and Societal Changes · History
| Highly cited | No |
|---|