From Novelty to Normal
3DTV as Special Effect
Bibliographic Data
| ID | 5682115 |
|---|---|
| Authors | Simon Brown (0000-0001-7596-7724, corresponding author) |
| Year | 2013 |
| Volume | 8 |
| Issue | 3 |
| Pages | 33-46 |
| Publication date | 2013-11-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Critical Studies in Television The International Journal of Television Studies (JOURNAL) |
| Journal identifiers | ISSN: 1749-6020 • E-ISSN: 1749-6039 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.7227/cst.8.3.4 |
| OpenAlex | W1965799511 |
| Language | EN |
In cinemas and on television, the 3D viewing experience is marketed as being both more 'immersive' than 2D, and as an 'experience' which augments the normal 2D viewing experience. Focussing on 3D on television, this article presents an aesthetic analysis of a range of 3DTV content. In doing so it considers the extent to which the variety of 3DTV programming, coupled with its low market penetration, offers a barrier to 3DTV becoming familiar enough to move beyond being a gimmick or a special effect, and explores what 3DTV programme makers are doing to overcome this
Advertising · Aesthetics · Art · Business · Movie theater · Multimedia · Novelty · Visual arts · Cinema and Media Studies · Computer Science · Cultural Industries and Urban Development · Psychology · Social Psychology · Artificial Intelligence
| Highly cited | No |
|---|