Opinion change as a function of when information about the communicator is received and whether he is attractive or expert
Bibliographic Data
| ID | 6203483 |
|---|---|
| Authors | Judson Mills (University of Maryland, College Park), John H Harvey, John Harvey (0000-0002-8924-6212) |
| Year | 1972 |
| Volume | 21 |
| Issue | 1 |
| Pages | 52-55 |
| Publication date | 1972-01-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Personality and Social Psychology (JOURNAL) |
| Journal identifiers | ISSN: 0022-3514 • E-ISSN: 1939-1315 |
| Publisher | American Psychological Association (APA) (PUBLISHER) |
| DOI | 10.1037/h0031939 |
| OpenAlex | W1977297453 |
| Language | EN |
| Citations received | 24 |
| References cited | 1 |
Attitude change · Cognitive psychology · Function (biology) · Applied Psychology · Psychology · Public Relations and Crisis Communication · Social Psychology
On Second-Guessing the Theory of Second-Guessing
Persuasion below the waterline. Research on the heuristic route in media
The Effects of Expertise and Physical Attractiveness Upon Opinion Agreement and Liking
Social Influence in Consultation
An Investigation into the “Match-up” Hypothesis in Celebrity Advertising
Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness
The Influence of Avatars on Online Consumer Shopping Behavior
Better Liked than Right
The Persuasiveness of Source Credibility
Attractiveness, expertise and closeness
Values Differentiation as Stage Transition
Physical Attractiveness of the Celebrity Endorser
Processing of persuasive in-group messages
Effects of source expertness, physical attractiveness, and supporting arguments on persuasion
Personal involvement as a determinant of argument-based persuasion
Communication modality as a determinant of message persuasiveness and message comprehensibility
Beauty Work
Two-Sided versus One-Sided Celebrity Endorsements
Field dependence and attitude change
The Effectiveness of Humor in Persuasion
Aesthetic Discrimination Against Persons
When what is said is important
Matching the message source to attitude functions
From Mix-and-Match to Head-to-Toe
| Unique citing works | 24 |
|---|---|
| Citations per year | 0,46 |
| Citation span | 1974 - 2021 (48) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 21 |