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"Following the "Mail Hawks

Alternative Measures of Public Opinion on Vietnam in the Johnson White House

Bibliographic Data

ID6370671
AuthorsBrandon Rottinghaus (0000-0001-6603-3321, corresponding author)
Year2007
Volume71
Issue3
Pages367-391
Publication date2007-08-11
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenuePublic Opinion Quarterly (JOURNAL)
Journal identifiersISSN: 0033-362X • E-ISSN: 1537-5331
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1093/poq/nfm029
OpenAlexW2110712150
LanguageEN
Citations received8
References cited18

Scholars argue that public opinion grew in importance during the Vietnam conflict, yet most find President Johnson was not responsive to public opinion during the War. We amplify these theories by demonstrating the practical value of public opinion mail sent to the White House on Vietnam, reshaping theories about the constraining role of public opinion in foreign policy. We find that the White House mail, but not opinion polling, favoring escalation of the War had a significant and positive impact on President Johnson's policy rhetoric. From these and similar findings, we conclude that the Johnson Administration followed core “hawkish” political allies (those individuals desiring a rapid escalation and quick end to the war) rather than those approving of a withdrawal, suggesting mail-gauged opinion from electoral partners (and core political allies more broadly) has value in foreign policy making

Foreign policy · Political science · Politics · Public opinion · Rhetoric · Value (mathematics · Vietnam War · White (mutation · Electoral Systems and Political Participation · Policy Transfer and Learning · Political Influence and Corporate Strategies · Law · Public Administration

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Unique citing works8
Citations per year0,44
Citation span2008 - 2025 (18)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 8

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