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Journalism in the Digital Age

Falls in Newspaper Quality and Policy Responses

Bibliographic Data

ID7167273
AuthorsPeter Gibbard (0000-0002-9370-5469, Department of Economics University of Otago Dunedin New Zealand, corresponding author)
Year2025
Volume72
Issue4
Publication date2025-09-01
Open AccessYes
TypeARTICLE
VenueScottish Journal of Political Economy (JOURNAL)
Journal identifiersISSN: 0036-9292 • E-ISSN: 1467-9485
PublisherWiley (PUBLISHER • GB)
DOI10.1111/sjpe.70003
OpenAlexW4410498563
LanguageEN
Citations received1
References cited18

This article presents a theoretical model of the strategic interaction between a newspaper and a digital platform. According to this model, entry by the digital platform causes the newspaper to reduce its readership, quality and advertising, and also to lose advertising revenue. Thus, the model helps to explain the observed falls in newspaper revenue and employment of journalists that have accompanied the rise of digital platforms. As journalism has public good characteristics, it is at risk of being undersupplied. We establish conditions under which, in our model, subsidies on readership and quality stimulate expenditure on journalism and improve welfare

Advertising · Business · Economics · Epistemology · Journalism · Media studies · Newspaper · Political science · Quality (philosophy · Sociology · Digital Platforms and Economics · ICT Impact and Policies · Media Influence and Politics · Philosophy

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo

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