Trends in Magazine Advertorial Use
Bibliographic Data
| ID | 7528056 |
|---|---|
| Authors | Patricia A Stout (The University of Texas at Austin, corresponding author), Gary B Wilcox (0000-0002-4960-2585, The University of Texas at Austin), Lorrie S Greer (Blue Cross Blue Shield in Birmingham, Alabama) |
| Year | 1989 |
| Volume | 66 |
| Issue | 4 |
| Pages | 960-964 |
| Publication date | 1989-12-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journalism Quarterly (JOURNAL) |
| Journal identifiers | ISSN: 0022-5533 • E-ISSN: 0022-5533 |
| Publisher | SAGE Publications (PUBLISHER • US) |
| DOI | 10.1177/107769908906600430 |
| OpenAlex | W1985377579 |
| Language | EN |
| Citations received | 7 |
Relations with the media
Paradigm Zoning in the Media Landscape
Pushing Boundaries—Hybrid Advertising in Digital News Media
A genre-based exploration of intertextuality and interdiscursivity in advertorial discourse
On the Deceptive Effectiveness of Labeled and Unlabeled Advertorial Formats
El mensaje periodístico en la comunicación comercial
Social movements for global capitalism
| Unique citing works | 7 |
|---|---|
| Citations per year | 0,13 |
| Citation span | 1970 - 2026 (57) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 7 |