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VoD platforms and prominence

A European regulatory approach

Bibliographic Data

ID7918757
AuthorsMaría Trinidad García Leiva (0000-0001-8572-0565, Universidad Carlos III de Madrid, corresponding author)
Year2021
Volume180
Issue1
Pages101-115
Publication date2021-08-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueMedia International Australia (JOURNAL)
Journal identifiersISSN: 1329-878X • E-ISSN: 2200-467X
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/1329878x20967456
OpenAlexW3094847007
LanguageEN
Citations received11
References cited6

In a scenario of abundance of digital contents, audiovisual works need to be easily discovered to be consumed. Prominence, therefore, becomes essential. In Europe, the idea of giving prominence became key to address how works can be promoted after the adoption of the Audiovisual Media Services Directive in 2007. In light of the amendment of this norm, this article provides an overview of the regulation regarding prominence of Video on Demand (VoD) services at the European Union (EU) level. The aim is to analyse its transposition into national provisions to identify different approaches and characterize them according to their implications for the general interest. It is concluded that to guarantee and justify that certain contents are easy to discover by citizens in an overwhelming digital world, the formulation of principles-based rules can be an appropriate solution

Advertising · Business · Computer security · Directive · European union · European Union law · International trade · Political science · Computer Science · Copyright and Intellectual Property · Law · Law in Society and Culture · Privacy, Security, and Data Protection

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Unique citing works11
Citations per year2,75
Citation span2022 - 2025 (4)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 9

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