How subjective idea valuation energizes and guides creative idea generation
Bibliographic Data
| ID | 8710608 |
|---|---|
| Authors | Alizée Lopez‐Persem (0000-0002-7566-5715, corresponding author), Sarah Moreno-Rodriguez (0000-0003-0606-901X), Marcela Ovando‐Tellez (0000-0002-9521-4620), Théophile Bieth (0000-0003-2814-4500), Stella Guiet, Jules Brochard (0000-0002-8781-1644), Emmanuelle Volle (0000-0001-8420-4155) |
| Year | 2023 |
| Volume | 79 |
| Issue | 3 |
| Pages | 403-422 |
| Publication date | 2023-08-14 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | American Psychologist (JOURNAL) |
| Journal identifiers | ISSN: 0003-066X • E-ISSN: 1935-990X |
| Publisher | American Psychological Association (PUBLISHER • US) |
| DOI | 10.1037/amp0001165 |
| PMID | 37578760 |
| OpenAlex | W4385799085 |
| Language | EN |
| Citations received | 8 |
| References cited | 2 |
What drives us to search for creative ideas, and why does it feel good to find one? While previous studies demonstrated the positive influence of motivation on creative abilities, how reward and subjective values play a role in creativity remains unknown. This study proposes to characterize the role of individual preferences (how people value ideas) in creative ideation via behavioral experiments and computational modeling. Using the Free Generation of Associates Task coupled with rating tasks, we demonstrate the involvement of valuation processes during idea generation: Preferred ideas are provided faster. We found that valuation depends on the adequacy and originality of ideas and guides response selection and creativity. Finally, our computational model correctly predicts the speed and quality of human creative responses, as well as interindividual differences in creative abilities. Altogether, this model introduces the mechanistic role of valuation in creativity. It paves the way for a neurocomputational account of creativity mechanisms. (PsycInfo Database Record (c) 2024 APA, all rights reserved)
Cognitive psychology · Cognitive science · Computational Creativity · Creativity · Economics · Ideation · Machine learning · MEDLINE · Originality · PsycINFO · Valuation (finance · Value (mathematics · Computer Science · Creativity in Education and Neuroscience · Innovation, Sustainability, Human-Machine Systems · Neural and Behavioral Psychology Studies · Psychology · Social Psychology
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| Unique citing works | 8 |
|---|---|
| Citations per year | 4 |
| Citation span | 2024 - 2026 (3) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 8 |