The Development of the Franchise Distribution System in the U.S. Automobile Industry
Bibliographic Data
| ID | 9626469 |
|---|---|
| Authors | Thomas G Marx (0000-0003-2657-2616, corresponding author) |
| Year | 1985 |
| Volume | 59 |
| Issue | 3 |
| Pages | 465-474 |
| Publication date | 1985-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | The Business History Review (JOURNAL) |
| Journal identifiers | ISSN: 0007-6805 • E-ISSN: 2044-768X |
| Publisher | Cambridge University Press (CUP) (PUBLISHER) |
| DOI | 10.2307/3114007 |
| OpenAlex | W1983631795 |
| Language | EN |
| Citations received | 17 |
In this note on the history of automobile distribution methods in the United States, Dr. Marx examines the development of franchised dealerships. He traces the changes in the nature of consumer demand and the growing complexity in relations between manufacturers and their sales force that led to the predominance of the independent dealer franchise in the automobile “distribution channel.”
Automotive industry · Business · Commerce · Consumer demand · Distribution (mathematics · Economics · Franchise · Industrial organization · Market economy · Engineering · Franchising Strategies and Performance · Marketing · Mathematics · Merger and Competition Analysis
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| Unique citing works | 17 |
|---|---|
| Citations per year | 0,46 |
| Citation span | 1989 - 2010 (22) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 17 |